SSR Enterprises driving greater value & productivity in rigid & flexible material printing with

HP Latex R2000


SSR Enterprises, a complete house of signage, advertising and branding solutions, has been active and popular in the market over the last twenty-seven years. This Bengaluru-based signage major boasts of a state-of-the-art production facility equipped with a range of high-end production machines. In the range, HP Latex R2000 is a competent workhorse, which gives SSR Enterprises full competency in printing on any rigid and flexible material.

Since its inception in the year 1992, works and service of SSR Enterprises have been widely acclaimed and acknowledged across south India. Behind the company’s overall prowess is its well-equipped production facility where installed a line of advanced machines that consists of an HP Latex R2000, which is supplied by Insight Communications, an authorised HP distributor. Sheik Rahamathulla, CEO of SSR Enterprises, says the printer has empowered them to discover new possibilities in printing on rigid and flexible materials.

Rahamathulla informs that they are proud to be the first adopter of HP Latex R2000 printer in India. He adds that the printer is designed perfectly for production of sharpened graphic prints on any rigid and flexible materials with vibrant colours and glossy ‘white’ and it helps them gain greater value and productivity. HP Latex R2000 can deliver quality prints up to 1200 x 1200 dpi at 47 sq m/hr (507 sq ft/hr) in Indoor Production mode and 92 sq m/hr (991 sq ft/hr) in Outdoor Production mode.

HP Latex R2000 is engineered as one technology for the same look across rigid and flexible campaigns, which in turns lets SSR Enterprises say goodbye to print and mount job. Durable and flexible water-based ink of the printer with new HP Latex Overcoat delivers high adhesion and scratch resistance graphics. Its glossiest ‘white’ on transparent and coloured media gives high-opacity ‘white’ that resists yellowing over time.

Specialised in handling indoor and outdoor signage projects, SSR Enterprises has partnered with a chunk of leading corporate clients, which include Raymond, Idea, Axis Bank, Tata Sky, Vodafone, Nerolac, Hatsun, Oppo, Vivo, Godrej, Samsung, Wipro, Century Ply, Videocon, VIP Lounge, Van Heusen, V-Guard, among others. Rahamathulla mentions that the installation of the HP Latex R2000 has opened the door for them to create new solutions for their customers, fulfilling every demand for printing on rigid and flexible materials.

Other advanced machines in the production facility of SSR Enterprises include HP Latex 3200, Summa F1612 Cutter, Hanma Fibre Laser Cutter, Hanma Laser Engraver, Woodpecker CNC Router, EPSON GS-6000, Roland CAMM Pro-1 GX-500 and others. In addition, the company is an authorised 3M Convertor and a registered member with HP Digital Print Network.

SSR Enterprises is known for its efficiency in service and fast turnaround time with its range of advanced machines. In this respect, Rahamathulla informs that they are capable to handle virtually any kind of graphic using all sorts of media or materials, delivering a gamut of applications ranging from POP/POS graphics to warranted outdoor hoardings. Graphics printed on HP Latex R2000 are warranted for up-to five years for indoor applications and three years for outdoor.

A well-trained and highly experienced team of sign-making professionals handles everything in-house at SSR Enterprises, which include fabrications and installations, with full dedication round the clock. The company also has its own transportation facility to deliver end-products across the region at any given time.