Taneja Digital Solutions takes up LX Hausys distributorship

With a legacy of supplying premium and cost-effective signage printing materials, Taneja Digital Solutions keeps expanding its product range in which LX Hausys (formerly LG Hausys) being the latest addition. Rohit Taneja, Founder, Taneja Digital Solutions in an exclusive chat with Sign & Graphics tells about the new distributorship and qualities that signify the LX Hausys signage and graphic materials.

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New Delhi-based Taneja Digital Solutions has been a trusted household name when it comes to supplying best-in-class and cost-effective signage media, fulfilling its end customers directly as well as indirectly through sub-dealers across north India. “Since our establishment in the year 2002 we have been serving the industry with our product range comprising vinyl, flex, sunboard, ink… from some well-known brands like TechNova, Starflex, Sunflex, etc,” says Rohit Taneja.

He continues, “Today, we are quite happy to inform our customers across north India that we become an authorised distributor of LX Hausys signage and graphic materials which are highly cost effective and designed suitably for the Indian market. I say ‘suitably for the Indian market’ because LX Hausys materials tolerate extreme climate conditions which we always face in north India.”

Newly added LX Hausys materials in the product line of Taneja Digital Solutions are designed for both indoor and outdoor applications. “From wall graphics to vehicle wrapping, we have a complete LX Hausys media range,” mentions Rohit, adding that the materials are premium, innovative and also highly economical when compared to competitors, particularly for the Indian market. LX Hausys media feature excellent dimensional stability and image quality after application.

Geographically, Taneja Digital Solutions is solely assigned for distributorship of LX Hausys media in north India, covering Delhi-NCR, Punjab, Chandigarh, Haryana, Uttar Pradesh, etc. “For enhanced operation and speedy delivery we tie up with a vast network of sub-dealers across the region. We can say 80 percent of our supplies done directly to our end-customers and the rest through partners,” tells Rohit.

Taneja Digital Solutions directly works for a host of prominent clients who are leading print service providers known for executing turnkey projects primarily in the banking, automotive, architectural and other sectors. The list consists of VVT Communications, which is a renowned provider of retail identity solutions that combine insight and imagination in the automotive sector.

“No matter how large or small the projects of our customers are, we are dedicated to making sure every single customer of Taneja Digital Solutions is satisfied with our products and service,” mentions Rohit, adding that the post-pandemic signage market has picked up pace over the last six months, so it’s time for everyone to boost business to another level with innovative products like LX Hausys media.

Nevertheless, in addition to the range of signage and graphic arts media from the leading brands, Taneja Digital Solutions boasts its own media brand ‘InnTan’—a highly cost-effective material suitably designed and produced for the price sensitive Indian market.