Browsing Tag

jan-feb-22

SAMSUNG approves Starflex

Sun Sign & Technologies, a sole distributor of Starflex in India, announces that the Starflex SUNSIGN-ESBL-230 translite backlit film has been approved by SAMSUNG. Unique features of the premium backlit film include its excellent light…

Unique and iconic digital billboards at Dubai

Outdoor advertising company Backlite Media in Dubai launches The Jawhara, one of the unique and iconic digital billboards located on the Sheikh Zayed Road, between The World Trade Centre and Dubai Mall. The Jawhara’s awe-inspiring structure…

Billboards in honour of black personalities in history

Kicking off the Black History Month, Lamar Advertising in the US and Canada honoured some of the best and the brightest black Americans who have contributed to the tapestry of the country’s culture. Lamar used its network of digital…

Spotify hints playful use of data in outdoor ad campaigns

Spotify had put its vast trove of listener data to playful use in a new global OOH ad campaign—its largest OOH effort to date—with executions that playfully highlight some of the more bizarre user habits it noticed throughout the year 2016.…