Rajkot city rapidly embracing modern ways of sign making
A vivacious city in Gujarat, Rajkot is filled with historical arts and artefacts which are dated back to the era of British colonial rule in India. The city’s landscape is impressive with all such historical remnants that have finally been blended these days with modern architectures accompanied by stunning elements of signage & display graphic works. In order to find out ‘who is who’ behind the creation of these out-of-the-box signage solutions flaunted around Rajkot in both indoor and outdoor surroundings, a travelling team of Sign & Graphics has roamed around the city and found a host of sign makers as the main draughtsmen who do the jobs adapting to the modern ways of sign making. Here’s their story!
Mayank Digital Signage, A corner full of all solutions
A sign maker known for producing outstanding modern signage solutions, Mayank Digital Signage is one of Rajkot’s most crowded corners located strategically on Gondal Road in the city. The company is a specialist in printing and production of most up-to-date signs. Mayank Solanki, Proprietor of Mayank Digital Signage, says they are using a line of advanced machines and equipment of varied configurations and technology platforms to maintain everything about signage prints, either in traditional or modern ways.” Mayank and his brother Alkesh Solanki are currently at the helms of Mayank Digital Signage.
Some of the key machines and equipment currently running productively at the production facility of Mayank Digital Signage include an HP Latex 700, Allwin and Gongzheng Solvent printers as well as others comprising a UV roll-to-roll printer, an eco-solvent printer, etc. “What we have added or upgraded in our production setup is a DTF system, a new swing in our offering specially for customers looking for sticker and garment printing,” informs Mayank, adding, “We always aim at providing our customers the latest applications in the market.”
According to Mayank, Mayank Digital Signage is a common source for a big client base spread across all over Gujarat. “We cater our signage solutions to clients, who are based not only in Rajkot but also across Gujarat. Despite we are largely in letter signs, on the other side, our print production volume is also quite big. On average, we are capable to cater around 80,0000sqm of prints every day,” he informs, adding conclusively that they are chalking out plan to adopt new and modern ways of sign making in unconventional ways.
Shiv Digital Signs, A cut-sign solution expert
Shiv Digital Signs in Rajkot stands out unique among other sign makers because it embraces some of the most latest and innovative ways of sign making, perhaps, one of its kinds offer first time in the city’s signage market. With a market experience of nearly three decades, this sign maker never remains reluctant in upgrading their machine line up and signage solutions they provide in large scale to cover the whole signage buyers’ market of Gujarat. ACP sign solutions and LED-embedded glow sign solutions are a few finished products Shiv Digital Signs expansively delivers to its clients based in and around Rajkot.
Hardik Patel of Shiv Digital Sign narrates, “We broadly engage in two sign making verticals—one, printed signage and two, glow signs. For the printing part of our business, we have installed a line of best-in-class printers like HP DesignJet 5500, Roland VersaCAMM VP-540, Xenon, Laser Cutters (ABS), Gongzheng (Mehta Hitech Industries), among others.” Shiv Digital Sign works for customers dotted in every nook and corner of Gujarat with some valued and royal ones in Rajkot city.
“More than 70 percent of our customers are from other parts of Gujarat, beyond Rajkot. We believe in expanding our footprints beyond the local. Retail sector is where we constantly engage in turnkey projects for which our team of 12 professionals often travels to various destinations across Gujarat beyond the city of Rajkot,” tells Hardik, adding conclusively they have the future expansion plan of moving into the new geographies that make Shiv Digital Sign a pan-India player.
Shree Hari Sign, A new kid in the block
Barely a year old in the market, Shree Hari Sign is now gearing up to tap the trends of modern sign making in Rajkot. Young and enthusiastic entrepreneur, Chinmay Patel, is now looking at roping in the signage market of the city with the latest printing technologies to produce unconventional, outstanding and highly innovative signage solutions which are far and ahead of the traditional applications and display solutions. “It has been just a beginning for us. One year in the market is nothing. But we start in a big way with some high-end technologies,” he adds.
Current production setup of Shree Hari Sign is equipped with a line of advanced and capable machines which include an HP Latex 570, ideally the key to all high-quality and sustainable printing. A team of six well-trained and experienced printing staff members at Shree Hari Sign is the vitality behind the overall productivity and on-time deliveries of print solutions to the strictest deadlines of clientele.
Reliance Smart Bazaar, Tata, Reliance Retail… to name a few, are some of the key and longstanding clients of Shree Hari Sign. Job profile of the company includes the signage solutions encompassing latex-printed graphics, LED letters, steel letters, acrylic letters, ACP boards, wallpapers, etc. Chinmay mentions that their present focus in the business is to pace up for moving forward with modern equipment and signage solutions which others don’t ever cater till date in Rajkot city.
Baba Digital, A branding expert on rise
By and large, Baba Digital is a focused sign maker in Rajkot city. This sign maker goes on the ways where no other conventional and ordinary sign makers walk down. In this respect, Santosh Patel, Proprietor of Baba Digital, narrates, “It has been more than 25 years since we started the sign making business, working for big brands in and around Rajkot. Over the years, we keep upgrading our finished product range and also most importantly the machine portfolio, which currently has a mixed range of printing and finishing systems.”
Santosh adds, “We are proud to inform that our current facility is equipped with diverse machines of different printing platforms and technologies. With such diversity in our machine line up has empowered us to meet every bit of demand from our customers of diverse backgrounds and businesses. Retail sector is one of the vibrant and flourishing segments where we plan for further expansion.” He further mentions that they have extensively engaged into in-shop branding for retail brands across the city of Rajkot and beyond.
Established in 2001, Baba Digital is equipped with a line of high-end machines which include solvent, eco-solvent plotters, UV flatbed, channel letter-bending machine, laminator, CNC router, etc. With a team of more than 16 well-trained and experienced staff members, Baba Digital largely engages in execution of turnkey retail branding projects across the county. Some of the longstanding clients of the company include Reliance Retail, Umiya Tea, Gopal Namkeen, so on.
Shyam Signage, A corner for signage & beyond
Over the last ten years, perhaps, there must not be or a few sign makers in Rajkot might act like Shyam Signage when it comes to delivering complete signage solutions. This company literally delivers display graphics and many associated end-products for widest range of clients dwelled in varied industrial clusters. Avinash Satani, Proprietor of Shyam Signage, says, “With an objective to deliver the complete graphic arts, which would meet the needs of varied demands from clients of diverse profiles dwelled in diverse market domains, we started our business around a decade ago.”
Avinash continues, “We have been serving a big client base spread all over Gujarat, fulfilling their stringent demands of unconventional display graphics and promotional signage solutions. Now, what we feel is that it’s not only fulfilling the clients’ demand but also our new offers which eventually make them like. This is one of the key reasons why we have invested in a line of high-end and modern machines that print and deliver graphics which any conventional machine or printer can’t do. It’s our pride that we have the machines in our facility which are ideally best in their classes.”
Roland 642 DGXPRESS ER-642, iECHO digital cutter, Graphtech plotter and much other equipment for finishing and other related tasks are now productively running at the production facility of Shyam Signage. Avinash in his conclusive word conveys that they are now setting pace to tackle increasing demands for modern sign solutions, which are way different from the typical flex graphic-based outputs. “It’s not just the prints but also solutions that come up into signage forms which we deliver,” he tells, reasoning that’s how they work as sign maker differently.
Digital Signage, A planer for big fat expansion
It has been 20 years since Digital Signage incepted in the signage market of Rajkot. Over the last two decades, this sign maker has changed a lot, not only itself but also the paradigm of the city’s sign making business. This sign maker has redefined the way how signage graphics and solutions are produced in a modern way using some ultramodern machines and technologies. “What we believe is the use of latest sign-making technologies and solutions with some dedication. With this, we all can gain uniqueness in our outputs, it maybe just prints or signage solution,” tells Tahir Bhai, Proprietor of Digital Signage.
Backed by a team of 18 experienced signage printing and production staff members who are running a raft of highly advanced and modern digital large-format machines and associated equipment, Digital Signage caters signage graphics and promotional display solutions which are ahead of the ordinaries or the traditional ways of sign making. EPSON SureColor 5430, HP Latex 570, Allwin UV system and many other machines including plotters, laminator, etc are installed in Digital Signage’s production setup.
Next year is the target for Digital Signage to step into a big move for expansion of its machine portfolio and strength the manpower. In this, Tahir informs that the signage market of Rajkot is booming and in such scenario every sign maker in the city needs to upgrade themselves to sail along the ongoing market trends using the latest machines, technologies and solutions and they aim at 2026 as new era for a new avatar of Digital Signage.
Vishwakarma Arts, A tradition of quality works
It has been more than 30 years since Vishwakarma Arts in Rajkot city is ruling in many areas of sign making – be it cut-letter signs, LED embedded signage solutions, and others. Hirenbhai, Proprietor of Vishwakarma Arts, states that in the last 10 to 15 years in the city’s signage landscape, there have been new waves of sign making encompassing a lot of modern and innovative solutions for the retail and corporate companies. “In our early days, we simply engaged in conventional flex printing. Gradually, we shifted into new realms such as channel letters and glow signs,” he mentions.
Production facility of Vishwakarma Arts is equipped with a family of machines for all kinds of applications. In this respect, Hirenbhai mentions that the company’s focus in more on the modular signage solutions which they cater to some of the big retail companies in Rajkot. CNC router, channel bending machine, laser engraver, solvent & eco-solvent printers… these are some of the machines currently equipped at the production facility of the company. “Most of our jobs and projects are now evolved for clients in the retail domain,” mentions Hirenbhai.
When asked about the company’s next-step plan, Hirenbhai informs that Vishwakarma Arts in gearing up gradually to upgrade its machine portfolio with newer machines and technologies with which they will move ahead to penetrate into different market clusters. In this, he also mentions that the company’s footprints may expand at pan-India level with larger workforce.
Shubh Marketing, A source of premium media
When it comes to getting the most premium media for printing and production of standout signage graphics for turnkey projects, it will definitely be available at Shubh Marketing, an authentic source of premium media in the city for those print service providers working for big corporate clients. Some of the high-end media brands current in stock at this material supplier’s procurement unit include Avery Dennison, 3M, LX Hausys, Ever Lite, Alex, Garware, Glowlite, among others. Other than these premium line-up are also some conventional vinyl and flex materials.
Sher Singh, Proprietor of Shubh Marketing, states that the client base of the company is so vast that people and professionals of all kinds come to the company for all choices of media. “Our collection of media and substrates is made in such a way that everybody can get their choice of material for any application. Even some of our materials are specially kept for those professional vehicle wrappers. Let’s take the example of 3M. Other than 3M we have others for vehicle and graphics as well as associated applications,” he adds.
In the collection Subh Marketing, Ever LITE, Garware, and Glowlite are the radium materials. “Vehicle graphics, whether it could be a small graphic or sticker for nameplates or something like this, are gaining grounds in the market. This is one of the fasting growing verticals in the Rajkot signage market. What we are looking ahead for the future is to expand our network and increase the number partners in our wholesales model of business,” tells Sher.




