A Few Signage Stalwarts of Ghaziabad & Gurugram
Delhi-NCR (National Capital Region) is home to a handful of good old big signage solution providers, among them are well recognised industry stalwarts as they need no or just a little bit of introduction. Travelling bandwagon of Sign & Graphics strolls around the region’s two vibrant cities—Ghaziabad & Gurugram—to meet a few good old sign makers for getting to know their latest developments and works that define who they are.
City Advertising (Ghaziabad): A choice of premium solutions
City Advertising needs no introduction. A manufacturer and supplier of architectural signage, building mounted signage, demo tents, block-outs, display stands and many other highly innovative solutions, the company has been instrumental about serving the signage industry with best-in-class promotional signage and graphic solutions distributed across the country through a strong network of more than 200 channel partners based in all major cities and towns.
Nitin Srivastav, Director, City Advertising, says, “We have tremendously upgraded our team of 100 professionals and infrastructure as well as many other activities to prepare and produce a choice of premium signage solutions for a number of our new and old clients.” He adds that the company’s state-of-the-art production facility, which has already equipped with an array of high-end printers, CNC routers, laser-engraving machines and others, is now upgraded with a new HandTop system.
As many developments have taken place at City Advertising, BIBA is a new client added to the company’s clientele. For the new big client, the company has been engaging in whole new turnkey projects comprising in-store branding, POP/POS graphics, outdoor promotional campaigns, etc. In this, Nitin mentions that for their key clients like BIBA, they have indulged in execution of innovative projects revolving around unconventional modular, metal fabricating and many other interior and exterior applications.
JMD Retail (Ghaziabad): Expanding into a New Vertical
Over the last 15 years, JMD Retail has been in the retail realm engaging in creation of high-end signage, displays and promotional campaign solutions. The company is constantly upgrading its infrastructure as well as certain new activities beyond its traditional wooden fixtures, ACP signage, MDF cut-outs, metal framing, etc. RP Dhashmana (Raj), Managing Director, JMD Retail, says they have been working with the same passion that made them strive to get what they are today.
“Quality, trust, reliability and service are our insignia values for our customers. We have been working for a number of long-term customers like LG, HDFC, Sony, to name a few. All the values put together, our customers are what make us excel,” mentions Raj, adding that the company’s well-equipped facility is what it makes their customers’ products & services unique & professional and that’s what keeps JMD on the toes.
Backed by a team of 150 highly-trained professionals, JMD has a state-of-the-art production facility equipped with HP Latex 1500, ColorJet POLO Turbo, FUJIFILM Acuity Prime hybrid RTR printers and a string of CNC and laser-engraving machines. Raj mentions that the latest development at JMD is the unveiling of metal plant for new ‘metal’ applications such as elevator faces and others.
SIGNCRAFT (Ghaziabad) : A source of quality solutions
When it comes to counting some good old print service providers (PSPs) in Delhi-NCR, Signcraft will surely be included in top slots. The company has been in the region’s signage sector for more than three decades, working for a host of customers from all parameters. Sanjay Kushwaha, Managing Director at Signcraft, says they have been transforming from one level to another, engaging in newer activities.
Sanjay further mentions that they have been closely associated with a number of mid-agencies for job works. “There are a number of sign makers and ad agencies across the Delhi-NCR who tie-up with some of the leading corporate companies for executing turnkey projects dotted in urban and rural pockets,” he further mentions, adding that the company’s machine portfolio has been upgraded recently with high-end systems designed for meeting the growing demands for quality and innovative print graphics.
Signcraft current infrastructure consists of FUJIFILM Acuity Prime, HP Latex 335, Canon imagePROGRAF TC-20M and a line of finishing equipments. The company’s facility is one of the best among many when it comes to engaging in canvas, fabric, backlit and many other applications. A team of more than half-dozen signage printing and production professionals is the vigour behind the overall creative and innovative outputs of Signcraft.
Custom Wraps India (Ghaziabad): Wrapping excellence redefined
There must be a number of wrapping companies in Delhi and its NCR. However, wrappers like Custom Wraps India may emerge as one in a million. The company normally engages in vehicle and building wraps as traditional wrapping companies usually do. But the name of the company suggests, Custom Wraps India nowadays involves in ‘custom’ wraps that go way beyond the conventional wrapping practice. Working for customers at pan-India level, the company has completed tremendous wrapping projects till date.
Sunil Puri, Director, Custom Wraps India Pvt Ltd, says, “We have been engaging in several wrapping projects, not only just vehicle and building but also EV charging points for two and three wheelers. The challenging part in the project is when we execute them in far-flung cities and towns. So far, we have been working for some big companies like Jio, Indian Oil and others with installations taken place in many spots including airports in Agra, Dehradun, Ranchi, etc.”
With a team of dozen wrapping professionals, Custom Wraps India has a custom wrapping workshop which is equipped with a line of high-end machines such as HP Latex 700, HP DesignJet D3800 and some solvent printers. Sunil says they keep eyes open for the latest trends picking up in the wrapping sector, whether technologies or materials, for instant adoption and to upgrade their facility. Custom Wraps India is an authorised 3M Converter.
Insta Prints & Advertisers (Gurugram): Young & expanding further
Established barely eight years back, Insta Prints & Advertisers has been operating from two branches—one at Gurugram and another at Manesar. Recalling the genesis of the company, Yogesh Yadav, Proprietor, Insta Prints & Advertisers, says that they first unveiled at Manesar in 2015 and expanded to Gurugram in 2019. He further mentions that the expansion took place with an ambition to spread the company’s footprints all over the country. Yogesh’s brother Bhanu Yadav takes care of the Manesar branch.
When asked about their ambition of reaching out to pan-India level, Yogesh says, “Yes, we are now able to work for a number of good clients at pan-India level. For that we have tied up with some experienced sign makers based in different cities. Let’s say around 15 professionals from different parts of the country have joined the league of our fabricators and installers. That’s how we spread our footprints all over the country.”
Insta Prints & Advertisers works for a host of reputed corporate customers like Nissan, Ashok Leyland, Metro Hospital, etc. The company’s production facilities in Gurugram and Manesar are well-equipped with some high-end machines, among which are ColorJet NEPTUNE, ColorJet IRISJET Pro and Roland VersaUV LEC2 Series. The facilities are backed by a team of well-experienced sign makers, capable to execute projects of any scale.
Dudeja Arts (Gurugram): A complete signage unit
Dudeja Arts is considered to be a complete signage unit in the area. It’s called ‘complete’ because all sorts of applications and signage solutions are available under the roof of this signage firm. “We are generated from a very old bastion. You may find our origin traced back to the era when India just got independence. Our father was engaging in the field around three decades ago. He was a professional artist who drew and painted portraits and shop front signs,” narrates Dinesh Dudeja of Dudeja Arts.
Teamed up in the business with Dinesh is his brother Bharat Dudeja. “We are lucky to be able to maintain the lineage our patents set such a long time ago. As the market of signage and graphics arts has grown from one level to another, machines and technologies flourish to produce the digitally printed graphics we have seen today. So, we had opened our first digital large-format printing facility in the year 2004 with the installations of four machines one after another,” says Dinesh.
He adds, “Mutoh Xpertjet 1641 SR Pro from NEGI Sign & Supplies Co is the key machine in our portfolio. This machine can meet the need of all demands from our customers from the corporate sector.” Dudeja Arts works for a host of customers from diverse industrial clusters. Some of the major and long-term regular customers of Dudeja Arts include Bajaj, Amazon, Airtel, Bata, among others.
Dev Painters (Gurugram): A continuing legacy
As the name suggests, Dev Painters is a legacy of a painter who started the business of painting sign boards, display graphics, portraits, movie posters, wall murals, etc on the eve of India’s independence. Recalling the early days of the company, Rajesh Kumar of Dev Painters narrates, “My father Late Shri Daram J Maurya was a painter by profession who sowed the seed of Dev Painters in the year 1948.”
He continues, “With due respect to my father I still continue to maintain the lineage he started more than 70 years ago. After all, it’s my pride and dignity to be able to come up with the legacy. After all, in order to sustain the business and make it alive & kicking in this modern time we need to go with the wind of changes. That’s why we keep upgrading our infrastructure and manpower for diverse projects and applications, viz. modular signs, LED boards, etc.”
Dev Painters has a well-set production facility equipped with a line of production machines such as ColorJet IRISJET Pro, Mehta CNC router, lager engraver, channel letter bending machine and others. Rajesh says the portfolio keeps expanding with gradual addition of newer machines to meet the increasing demands for quality prints from our customers. Some of the key and regular customers of Dev Painters include Toyota, Unilever and a bunch of liquor shops around Delhi-NCR.
Shridher Arts (Gurugram): A source for quality
Around 40 years ago, there was a popular sign shop in Gurugram. It was popular for being the only sign shop in the area where customers fulfilled their demand to get manufactured in such a way that any other sign makers could never match. It was Super Arts, later renamed as Shridher Arts under the ageist of Late Shri Bhim Sen Shridher. Today, the legacy of the good sign-making continues.
Manish Shridher, Proprietor, Shridher Arts, accompanied by Bhim Sen’s two young sons, Arun Shridher and Varun Shridher, are the leaders of the company as on today. “We have been in the business from one level to another. Our ultimate principle or you can say mantra to survive in the market with pride is to play with quality. Our customers return to us because we pull them with quality we deliver and they all lover it,” says Manish.
Today, the quality that generated at Shridher Arts is because of several factors among which the company’s well-equipped infrastructure plays a pivotal role among others. The facility is equipped with some of the best-in-class machines, such as HP Latex 345, Roland VersaCAMM VS-640i and a line of finishing equipments. Supported by a team of 25 printing and production professionals, Shridher Arts expansively reaches to Delhi-NCR, Uttar Pradesh and Rajasthan whenever executing turnkey projects of big corporate clients.