Leading brands

NovaSign is designed for eco-solvent, solvent and latex printing, comprising a range of PVC and backlit films as well as specialty media. This range is suitable for semi-outdoor and outdoor applications. NovaJet, another leading media brand from TechNova, is for water-based inkjet printing with dye and pigment-based inks. Its array includes photo papers for photo outputs and proofing applications; PET/PP/PVC films for posters, banners & backlit displays and canvas; and specialty media for art reproductions. NovaSign and NovaJet medias, available in varied range of thicknesses, widths, roll-lengths and also as self-adhesive and non-adhesive variants, are suitable for various applications and usable under different conditions.

Right choice for outdoor applications

TechNova’s product portfolio also consists of two more medias specifically designed particularly for outdoor applications. NovaSign PosterMatte PVC Film 100 SA (WPT 1574) and NovaSign PosterSatin PVC Film 100 SA (WPT 1374) are self-adhesive medias universally compatible with Latex and UV technologies as well as solvent and eco-solvent printing. Available in matte and satin finishes, the medias become right choices for event posters, bus-backs, vehicle graphics and other forms of outdoor advertising.

Special features of NovaSign PosterMatte PVC Film and NovaSign PosterSatin PVC Film include its whiteness feature that enables printers to print a wider colour range. Higher thickness of the PVC films ensures high stiffness in high-ink density areas. Specially treated PET liner makes better movement of the media on printer and it also helps eliminate all humidity related problems associated with paper liner. Both the medias are acrylic solvent-based adhesives for strong and permanent adhesion and formally approved by HP for use on DesignJet Latex printers. The films are also compatible with original solvent and eco-solvent inks from HP, ColorSpan, Seiko, Roland, Mutoh, Mimaki JV, Oce, etc.

Unique Indian manufacturer

Wall Graphics

In a market where signage media is largely traded from China and other countries through fly-by-night operators and a fragmented dealer network, TechNova stands out as one of the exclusive manufacturers in India. “TechNova’s signage media is manufactured locally in our state-of-the-art manufacturing and coating plant and distributed by probably the widest channel network across the country,” says Shankar Raman, general manager, sales, Technova adding that their customers have off-the-shelf access to high-quality media of their choice, backed by 24x7 total technical support. In addition, the company also provides value-added services like technical support, colour management assistance, logistics and marketing support and training.

Voice of customers

The Future Group, one of India’s leading retail chain majors, has approved NovaSign WPT 1374 & WPT 1574 for its consistent quality. “Using branded media like NovaSign on high-end printers, we are able to get extremely consistent print results each time,” remarks Paddy, print & production, national head, Pantaloon Retail adding that they have tested the product for over six months and found it extremely sturdy and suitable for outdoor applications, even in harsh climatic conditions. Since the media is locally manufactured, availability is also not an issue. “We will definitely be using this media for all vinyl application jobs of Future Group across India,” concludes Paddy.

Other leading companies like Big Bazaar (another Future Group firm), Vodafone, Samsung, Uninor and Meru Cabs have also approved NovaSign ideal for their promotional requirements. Today, these and many other top brands are insisting on NovaSign media, firmly positioning TechNova as one of the most trusted and fastest growing names for indoor and outdoor print promotional campaigns.

For further info on TechNova’s media products, contact: 1 800 22 7474 or e-mail at help@technovaindia.com