Paradise Printing Press
A corner full of machines
M Kamil
|
Inception of Paradise Printing Press was
marked in an ordinary way, like an ordinary
sign maker, in Lucknow during the year
1989 when there was little or no trend and tradition
of using digitally printed graphics in sign making
around the city. However, a big revolutionary change
took place in the overall deeds of the company right
from the year 2004 when they opened a production
facility equipped with a Mutoh Toucan printer.
“Since the adoption of the first digital large-format
printer, we keep updating our machine portfolio by
adding at least one printer every year,” says
M Kamil, founder-proprietor, Paradise Printing
Press. He adds that the update will be continuing
as per the new trends and technologies surfacing
in the market.
Today, Paradise Printing Press is a Rs 12 crore
signage firm having the pride of owning one of the biggest machine
portfolios in Lucknow. The long line of machines currently arrayed
in the production facility of the company include HP Grandjet,
HP XLJet 215, HP 4500 UV flatbed, HP 5500 UV flatbed and
six Mutoh Toucan printers. A strong team of 60 professionals is
the fortress behind the company’s proficiency and competency in
production, fabrication and installation jobs keep carrying out at
pan-India level. The company also has two subsidiaries in Delhi and
Bhopal to enhance the regional coverage to a core level.
‘From Gurgaon to Indore’ is what Kamil defines when asked
about the exact geographies of the company’s coverage. Almost
all major cities in northern India are the destinations where most
of the company’s main clients are located. Naming a few of the
big clients who have
been associated with
Paradise Printing
Press since last
one decade or so
may include all the
telecom companies —
Vodafone, Airtel, Tata
DoCoMo, Reliance
Telecommunications,
Idea Cellular, among
others. “In our attempt
to efficiently accomplish
any given project
outside Lucknow, we
always team up with
third-party installation
professionals based in the respective city or town,” tells Kamil.
Main destinations where dwelled some of the leading and regular
customers of Paradise Printing Press are Delhi, Varanasi,
Ghazipur, Allahabad, Rae Bareilly, Kanpur, etc. “Our client base,
apart from the corporate companies comprises some reputed
select ad agencies based in metros like Mumbai and Delhi,”
mentions Kamil adding that they are still swinging forward
tapping new verticals for further expansion, it will be in
business, machine adoption and other prospects. As long as
the company keeps updating its machine portfolio by adding at
least one machine per year, Paradise Printing Press will surely be
incarnated into a new avatar with stronger machine portfolio in the
next five years down the line.
Mega Trends Advertising
An all-time trend setter
Shamim Khan
|
Recognised countrywide for its inventive sign making
excellence and efficient service, Mega Trends Advertising
can be defined as a comprehensive house of innovative
signage and display
items. Over the
last two decades,
the company has
garnered a quantum
of innovative projects
executed across a
number of industrial
segments in various
parts of the country.
Shamim Khan,
managing director,
Mega Trends
Advertising Limited
shares, “Ever since
our presence in the
industry over the
last two decades, we
have been constantly
moving upward from
one level to the other
on the innovative trail.” Moving far beyond the borders of Lucknow
city, footprints of Mega Trends Advertising could be found in
numerous towns and cities across the country.
Innovative works of Mega Trends Advertising are impressively
evident in major cities and towns across Uttar Pradesh. In
addition to its robust presence in Lucknow, mega signage
projects of the company keep executing in Kanpur, Varanasi,
Allahabad and other cities around the state. Distinguished
outputs and efficiency in service make Mega Trends Advertising
one of the most sought after signage firms in the country.
“Without compromising in quality, we maintain prominence in
our outputs, be it plotter-cut displays, high-textured graphics,
innovative models or designs,” says Hashim Khan, director,
Mega Trends Advertising, adding that only quality can draw the
attention of customers nationwide.
Behind all it takes to make Mega Trends Advertising different
from others in signage making practice include the company’s
state-of-the-art production team and facility. A team of 50
professionals engaging in the overall production, administration
and other related tasks is the synergy behind the company’s
sturdiness in overall bustles. Spread over an area of 5,000 sq
m, headquarters of Mega Trends Advertising in Lucknow boasts
of an impeccably equipped production facility where installed
HP Scitex XLJet, Mutoh Toucan 87, Mutoh Valuejet (10 ft),
Mutoh Valuejet and a line of finishing machines comprising
cutting plotters.
Major clients of Mega Trends Advertising are based in almost
all industrial clusters, such as banking, pharmaceutical,
telecommunications and others. ICICI, GSK, ITC, Airtel, Bank
of India, to mention a few, are some of the company’s closely
associated customers. When enquired about a landmark project
they have challengingly accomplished recently, Hashim points
out one in the retail domain, “Within a given deadline of six
months, we did in-shop fabrications, branding, interior displays
and graphics for 200 shops in Lucknow, Varanasi and Allahabad.”
In this context, Mega Trends Advertising is always set to take up
challenging projects in a different swing.
Fuel Marketing & Advertising
A pacer towards innovation
Sudhanshu Srivastava
|
Having a capable nose to sense the
changing market trend is must for
everyone. This is how Sudhanshu
Srivastava, founder, Fuel Marketing &
Advertising acts before switching to any
new vertical in business. Though established
as a newspaper ad agency in the year 2000,
Fuel Marketing & Advertising suddenly
changed its gear in 2002 to take down
the road to signage. The reason, according
to Sudhanshu, was that the world of
signage received a big boom in the early
2000s when technologies in digital largeformat
printing eventually escalated to
an ever high standard. “Introduction of
sophisticated large-format printers has
enhanced the value and significance of
outdoor billboard/hoarding as an effective
promotional advertising medium over the
last decade,” asserts Sudhanshu.
“Brand visibility is what people expect
from their ads, whether it is in the
classified section of a newspaper or on
the façade of a shopping mall,” explains
Sudhanshu adding that signage ads are
quite impactful than any other form or
medium these days. According to him,
mobile phones and soft drinks segments
are two such domains where signage ads
play tremendous, vital and effective roles
in brand promotion. “Readers may skip
ads, particularly in classified sections, but
one cannot snub POS display installed
at a storefront. This is just one simple
advantage of signage ad against others,”
he explains. Quite cheerful about the
progressive signage trend, Sudhanshu
looks forward to expanding their overall
infrastructure and manpower to tap the
increasing market opportunity.
Fuel Marketing & Advertising follows a
stringent principle with a deep focus on
quality production. “We work selectively
only for a select group of corporate
customers. Ours is not a typical sign shop
where one can drop in anytime for ondemand
jobs,” asserts Sudhanshu adding
that they have a roster of around 40
customers and out of them, 10 are quite
regular and having been associated with
them since a long period. Major mobile
phone companies, such as Blackberry,
Gionee, Carbon, Cheer and Panasonic are
among the company’s regular clients. In
addition to mobile majors, some FMCG
and electronics biggies, namely, Phillips,
Kenstar, LG and Samsung are also in the
client list of Fuel Marketing & Advertising.
As of now, Fuel Marketing & Advertising
is managing everything under the gambit
of a single machine–ColorJet Neptune. On
their quality control, Sudhanshu reveals
certain factors among which right selection
of printing materials is imperative. “We
go for just a few specific brands, namely,
3M, LG, Starflex, SRF and Pioneer to the
demands of our clients for different grades
and textures they require,” he explains.
In connection to the future plan of Fuel
Marketing & Advertising, Sudhanshu
mentions about fresh adoption of brand
new printers in near future and LEDs will
be very much a part of the expansion plan.
JMD Enterprises
A fast forward mover
Jitesh Agarwal
|
Young and enthusiastic Jitesh
Agarwal is a kind of visionary
who sees things in a bigger way.
He has been holding the fortress at JMD
Enterprises since his father passed on the
sole responsibility of this signage firm to
him around 14 years ago. Since then he
profoundly involves in business, gaining
knowledge of technologies, machines and
market development right from offset to
flex. On the company’s uniqueness, Ritesh
mentions, “Our quality control measure is
something unique over any conventional
sign makers. We always tend to adjust
ourselves to the latest trend, whether
it could be in terms of technologies or
machineries,” says Jitesh. JMD Enterprises
is known among players in the domains of
retail, FMCG, telecom and others.
Further on quality control, according to
Jitesh, overall splendid outputs at JMD
Enterprises are outcomes of various
factors, which include the right selection
of materials and creative ideas from the
company’s experienced and well-trained
team of 30 staffers. In addition, the count
must also include the robust state-of-the-art
production facility of the company where
equipped a line of machines comprising
inkjet printers (HP 5100, HP 45500),
eco-solvent printers (Roland VersaCAMM,
Alpha DX-5), CNC routers & laser
engravers (Mehta), among others. “There
is nothing completeness about machine
portfolio of any company. Things keep
changing in the market and one must
attune to the dynamism from time to time,”
mentions Jitesh.
Major clients of JMD Enterprises are
a mix of all from different corporate
clusters. Of them, some major ones in the
roster include UNICEF, Sony, Gionee and
others. “Just a bit of creative attempt to
differentiate ourselves from conventional
sign making is enough to stand out in the
crowd,” asserts Jitesh. He picks up the
projects they handle for UNICEF, “It’s not
that we print some flex for UNICEF then
we call them our customer. The range of
UNICEF’s projects we have handled so
far includes promotional signage items,
campaign banners, scrollers, badges, etc.”
Continual adoption of new and innovative
machines and technologies is just an
age-old tradition at JMD Enterprises.
In this context, latest technology to be
arrived in the company’s state-of-the-art
production facility will be letter-bending
machine. “Innovations in cut letters or
letter signs have not been properly explored
in Lucknow or the signage market of Uttar
Pradesh,” feels Jitesh, adding that their
move towards adoption of letter bending
machine will add a new and innovative
vigour to the company’s outputs. He
believes in the company’s fresh take on this
inventive (letter) sign-making technology
will make them able to give their customers
a new twist in innovative displays.
AAMAK Advertising
An inheritance of sign making
Mushtaq Murshid
|
The story behind the coining of the
term ‘AAMAK’ used in the name
of this signage company is indeed
an interesting tale to tell. This is a story of
five sign making professionals who are real
brothers and involved together to establish
a family-run business firm. The five letters
in the company’s title represent the first
alphabetic initials of their names as
AAMAK stands for Asfaq, Abra, Mushtaq,
Anwer and Khalid who have now moved
their businesses in different directions. “It
has been three years since we five brothers
separated our ways in business. I remain
the one who takes care of our mother
company,” mentions Mushtaq Murshid of
AAMAK Advertising.
“In an actual sense, AAMAK is a 60 years
old company started by my father Altaf
when he was merely a boy of 18 years,” tells
Mushtaq adding, “After he briefly worked
for some years in Saudi Arabia, my father
returned to Lucknow to open a family-run
business, which he named after his five sons.
AAMAK had been a complete solution
provider before its distributive separations
among the five brothers. Today, Mushtaq-led
AAMAK is a specialised sign making corner
engaging in router-cut signs and display
items. Production facility of the company is
equipped with CNC routers, Roland cutting
plotter and Plasma laser engraver operating
successfully by a team of half a dozen wellexperienced
sign making professionals.
AAMAK is specialised in modular signs,
such as cut-letters, 3D-designs and such
kinds. This doesn’t mean flex printing is not
at all in the company’s main activity. “We
manage to fulfil all the peer requirements
of our customers. Even to meet the need
of flex prints for our customers, we closely
tie up with some eminent PSPs in the
city for the purpose and do handle such
projects,” mentions Mushtaq. However, his
stark concern over solvent printing using
flex media is that both the technology
and material are going to come to an end
soon. “Despite its health hazardous nature,
flex prints are not chic enough to use in
innovative outputs,” opines Mushtaq.
Production facility of AAMAK is equipped
with a Roland cutting plotter, CNC Router
and an inkjet printer to churn a versatile
array of innovative display items. With
the inclusion of a horde of local walk-in
customers, some big clients of the company
consist of Northern Railway and Indian
Army, whose interior and exterior signage
projects have been done satisfactorily at
AAMAK. About the next level development
at the company, Mushtaq reveals they
are now in a position to take on any fresh
innovations in signage.
Elora Enterprises
A house of creative hands
Rais A Siddiqui in front of the award-winning tableau and Nafees Siddiqui in Box
|
Creativity runs deep in the blood
of creators. This statement is
rather true at Elora Enterprises,
one of the oldest and innovative sign
makers in Lucknow having a line of
hierarchical innovators involved behind its
establishment. Nafees Siddiqui of Elora
Enterprises recalls the genesis of the
company dating back to the year 1968
when the first generation of his family
started it in a small-scale business engaged
in manually crafted signs and display items.
Though everything was developed manually,
outputs of Elora Enterprises were
distinguished enough to stand out in the
crowd. Ever since those days, the company
has been a messiah of creativity in sign
making in and around Lucknow. Above all,
a plethora of sign making activities/options
available under one roof is the ultimate
essence of Elora Enterprises.
In the recent past, an incredible work of
Elora Enterprises hit the news headlines
in Lucknow as the tableau they prepared
for Lucknow Development Authority
bagged the first prize among government
departments at the 66th Republic Day
Celebrations held in the state capital.
“It was quite challenging for us to be
involved in such prestigious project,” says
Rais A Siddiqui, adding, “We prepared
the tableau using a mixed range of
materials, including sunboards,
foam-boards, flex,
vinyl, plywood, etc.” Apart
from the right selection of
printing materials, other
vital factors like advanced
printing technologies
played a pivotal role in
creation of the awardwinning
45 ft long tableau. Sharp
graphics being printed on eco-solvent
printers brought liveliness, freshness and
attractiveness to the mobile display.
Behind the overall competency of Elora
Enterprises is the company’s robust
production facility where equipped
a line of machines, suitably selected
for versatile range of jobs for clients
from different industrial clusters.
“The first machine that mechanised
our manual sign making activity was
a Graftech Plotter purchased in the
year 1997,” remembers Nafees. As on
today, Roland VersaCAMM along with
10 ft Allwyn, ColorJet and a range of
finishing machines have been added to
the portfolio. Regular clients for whom
Elora Enterprises has been serving to the
satisfactory level include some leading
newspapers, namely, The Times of India,
Navabharat Times, alongside a chunk
of real estate majors around the state
of Uttar Pradesh.
“Also, in our client
base are some
popular banks like
Bank of Baroda,
Corporation Bank,
Punjab National
Bank and others,”
mentions Rais.
A new step to be
taken as an extension to their current
activities, according to Nafees, will
be the company’s foray into the LED
zone. “Today, we have our share in glow
sign activities, which I think need to be
expanded using innovative techniques
and advantages of advanced LEDs,”
he mentions. Expansion strategy of the
company will also cover an extensive
magnification of the company’s existing
production team of a dozen experienced
professionals as well as adoption of
upgraded printers in near future.
Bharat Art
A timely trend setter
Dharmendra and Mohd Waseem Khan in Box
|
Over the last couple of decades
in the signage market of
Lucknow, Bharat Art has been
in the vanguard of catering landmark
signage projects for a number of public
and private companies to the best
satisfactory level. Mohd Waseem Khan,
the man behind the creation of this
signage major in Lucknow, was known
for his inventiveness in sign making.
Inception of Bharat Art was an outcome
of his expansive experiences in sign
making he gained over a span of around
three decades in the industry. His son
Dharmendra is now very much a part of
Waseem’s sign making business, making
Bharat Art a network of three branches
spreading across the city of Lucknow.
Though he is closely involved in the firm’s
overall activities, Dharmendra still feels
Bharat Art is totally a baby of his father.
“At the age of 13, my father went to Saudi
Arabia for a job and it was while working
in the Gulf region for 17 years he found
some inspiration to initiate a sign making
firm in India,” recollects Dharmendra,
adding, “Then it was in the year 2003,
we got established as one of the popular
sign makers in Lucknow, following the
accomplishment of a series of landmark
projects.”
“Bombay Dyeing was the first
company for which we received a big
breakthrough in the signage market
of Lucknow. For the suiting, shirting
and home furnishing company, we
created a series of display items using
colour vinyl materials mounted on sunboards,”
asserts Dharmendra. Today, the
companies listed in the client roster of
the company include varied corporate
biggies from different industrial
clusters, such as telecom, banking and
others. Punjab National Bank, Reliance
Telecommunications and others from
different market segments are some of
the regular clients of Bharat Art.
Apsom Infotex, a sole distributor of
Roland machines in India, is a motivational
force behind the success of Bharat Art.
Operated by a team
of dozen well-trained
professionals, ultimate
boost in the company’s
overall production is
its state-of-the-art
production facility where
equipped a Roland VP-
540i VersaCAMM and a line of finishing
equipments. According to Dharmendra,
Bharat Art is always alert about new
trends in technologies or applications
surfacing in the market to add innovations
to their outputs. This is how Bharat Art
carves the difference in their end products.
Lovely Enterprises
A shop for quality materials
Anil Bhai Pandya
|
Of course, sign makers or PSPs
in Lucknow get materials from
different media suppliers and
distributors based in different pockets.
Out of this league of material suppliers
in the city is one based in a strategic
location and centrally handling supply to
sign makers across the city. That’s Lovely
Enterprises! Having been involved in
business of supplying printing materials
since its inception in 1998, Lovely
Enterprises is considered to be one of the
ideal distributors of a select range of sign
making/printing materials that sign makers
in numerous towns and cities across eastern
Uttar Pradesh always rely on. Availability
of the best range of select materials is the
unique trait of this media shop.
When it comes to tracking down the root
of Lovely Enterprises, the origin of the
company can be traced back to its early
days in Patna where it started material
supply business with the distributorship of
printing materials, not for sign makers but
package printing firms. “Seeing
the constant development in the
signage market around north
India, we decided to enter the digital
large-format printing market,” mentions
Anil Bhai Pandya, founder, Lovely
Enterprises. He adds, “My foray into the
signage market was very much co-existed
with my shifting from Patna to Lucknow.”
It was in the late 1990s when Lovely
Enterprises started distributing colour
and reflective vinyl materials, which were
pretty new and innovative those days in
the signage market of Lucknow. Since
then this media shop keeps surging with
fresh and innovative materials from time
to time.
PSPs and sign makers in Lucknow rate
Lovely Enterprises as a corner where
stocked their choices of printing materials.
Brands that are available at this material
distributor include LG Hausys, Starflex,
Hi-Cal, Sign Craft, among others. “There
are some brands of materials, which we
cannot stock in bulk because of their low
or little demand in the region,” asserts
Anil. He adds that high-end materials
are arranged as per orders they receive
from their clients working for corporate
biggies.
Far beyond Lucknow, some
neighbouring cities and town around
eastern Uttar Pradesh, namely,
Gorakhpur, Varanasi, Jaunpur and
others, are the common destinations
where Lovely Enterprises has so far
tapped a number of eminent clients.
“Sometimes, some signage companies
in far-off cities like Rudrapur, Delhi and
Ahmedabad order special materials,”
mentions Anil. Fresh in the company’s
line of products in near future will be
LEDs, with which Lovely Enterprises
has planned to be a provider of
complete range of signage materials.
Premier Painting & Publicity Centre
A painter’s foray into modern sign making
Ajay Kumar
|
Iis quite common to find sign
makers or PSPs in every town
or city being covered under the
Region Exclusive column were used to
be painters who prepared or painted
outdoor ads manually. This attribute is
very indispensably ascribed in Ajay Kumar
of Premier Painting & Publicity Centre.
He was (and still is to certain extent)
a painter known quite popularly across
Lucknow for his excellence in painting
outdoor banners, wall murals and many
other applications. If there is the
need and requirement of a bit of
his age-old artistic talent, Ajay
always picks up brush for a stroke
and he still deserves it as a valuable
appreciation.
It has been over the last 25 years
since Ajay opened the door of
Premier Painting & Publicity Centre
to special sign making activities in
Lucknow. “Changes in times must
be adopted closely, otherwise one
may miss the trend and will skid
out of track in business,” says Ajay,
who hooked to digital large-format
printing in 1998 by opening a new
chapter in his sign making business.
“So far, the biggest revolution in the
signage industry is the advent of digital
large-format printers. When acrylic
sheet became popular in the 1990s, we
assumed the world of signage meant a lot
around these printing materials, but the
whole scene has changed following the
advent of digital large-format printers
which even curb all hectic manual tasks,”
explains Ajay.
As on today, Premier Painting & Publicity
Centre is where some big clients, such
as RR Cables, Finolex, among others,
make buzz around to execute for regular
signage projects across eastern Uttar
Pradesh. The company’s strong team of
seven experienced staffers handles total
solutions, right from printing, fabrication
and installation tasks throughout the
region. In view of the region’s gradually
developing signage market, Ajay plans a
big expansion of their machine portfolio as
well as staff strength in near future.
Design Art
A new exploration around
Mohd Anas and Mohd Ahmed
|
Agroup of young signage
professionals, who worked in
different signage firms around
Lucknow, finally gained both inspiration
and experience to stand independently
by establishing their own company called
Design Art. Danish Ahmed, Mohd Anas and
Mohd Ahmed opened their signage company
in 2010. Apsom Infotex guided them in
the new venture in which the team started
minting signage and display items using a
couple of ColorJet Neptune printers. The
three young musketeers at Design Art are
in pursuit of new method or way to make
signages in different countenances using
advanced technologies.
“It is really tremendous about UV
technology used in digital large-format
printing. But the technology is still too
costly to introduce to normal customers, for
example, those who are just a walk-in lot,”
opines Mohd Anas. He however mentions
that it may be a matter of few years, such
high-end technologies will find popularity
among everyone as people now-a-days
are very much conscious about quality in
large-format prints and graphics. “Gradual
increase in demands for extreme-quality
graphics in interior domains, particularly in
in-shop surroundings, corporate buildings
and living rooms, has finally provoked the
need of UV technology in large-format
graphic printing,” mentions Danish Ahmed.
Identifying what to be next in their move
towards the enhancement of machine
portfolio, Danish reveals CNC routing a next
addition to the company’s infrastructure.
According to him, eco-solvent will also be
yet another technology in the portfolio.
“Sign making is all about delivering outputs
being generated using a combo of different
methods, materials and machineries,”
explains Danish, adding, “Our mission is to
make Design Art an ultimate destination for
those looking for complete signage solution
under a single roof.”
Jeetendra Color Way
A redefined pathway to quality
Jeetendra Jaiswal
|
Work culture at Jeetendra Color
Way is little different from other
ordinary sign makers in Lucknow
city. Leading a small team of professionals,
Jeetendra Jaiswal runs this signage firm
in a discrete swing to generate fine-tuned
graphics and displays for a select group of
clients in the corporate domain. “So far, ever
since our establishment, we have not tried to
deal the signage market of Uttar Pradesh in
a direct way. We don’t have any customers
who come down to us directly. Everything
is through mid-agencies which bring mega
projects for corporate majors based not only
in Lucknow but all over Uttar Pradesh,”
narrates Jeetendra.
All that quality and competence at
Jeetendra Color Way is an outcome of a
combine contribution of the technology and
manpower. The company’s state-of-the-art
production facility is impeccably equipped
with a couple of Roland eco-solvent printers
(Roland VersaCAMM VP540 and Roland
VersaEXPRESS RF 640A) from Apsom
Infotex providing great help in Jeetendra
Color Way meeting demands for any
quality, texture and standard stipulated
by customers. A team of four highly
experienced sign making professionals
behind all these quality printers in the
facility of the company certainly redefines
quality and creativity in sign making
to a new high.
Customers of Jeetendra Color Way might
be a few when it comes to counting and
comparison. But the company’s works
for a select multitude of sign makers
are recognised at pan-India level. “As I
mentioned, we are not directly in touch with
any clients. We work through agencies for
corporate companies based in various cities
across the country,” remarks Jeetendra.
For sure, Jeetendra Color Way works for
big MNCs based in Faridabad, Kanpur,
Gorakhpur, Sitapur, apart from those
in Lucknow.
New Rainbow Publicity
A whole lot of deeds
Kamrul Khan
|
Like an ordinary PSP in the city, New
Rainbow Publicity was popped up
from a scratch level using barely
a Roland cutting plotter in 1998. As on
today, the production facility of the company
is fully equipped with a line of high-end
printers to meet the increasing demands for
newer applications in the realms of ecosolvent
printing, laser engraving, in-shop
graphics and more. The machine portfolio of
the company consists of HP 5000, Roland
VersaCAMM, Roland Hi-Fi JET and five
ColorJet printers (with XAAR and Konica
Minolta printheads).
Kamrul Khan, proprietor, New Rainbow
Publicity says, “New Rainbow Publicity
doesn’t serve as an ordinary sign maker.
Ours is not a usual signage shop where
walk-in customers just come for personal
printing or something like that.” He further
mentions that most of the company’s
customers are primarily ad agencies based
in Lucknow and other big cities across the
country. A team of 20 strong members
at New Rainbow Publicity handles A-Z
of sign making activities, starting from
graphic designing (if required) to printing,
fabrication and installation.
Running parallel on the sidelines, KK Trading
is a division of New Rainbow Publicity,
which was incepted as an authorised dealer
to distribute printers/machines from Apsom
Infotex, inks and printing materials. Kamrul
mentions that KK Trading has delivered
a number of printers to PSPs located in
eastern Uttar Pradesh. “Our main aim at
KK Trading is to provide our customers best
choices of machines and after-sale services,”
he mentions. He adds that the concept of
catering a complete solution (machines,
materials and printing service) finally
ticks all boxes to impress sign making
professionals and end-customers
in the region.
Color Way
A way to absolute signage solutions
Rakesh Jaiswal
|
It is considered to be one of the
promising sign makers emerged
out of Lucknow within the last
ten-year period. Here the mention is about
Color Way, a trustful name in sign making,
located in the upmarket Hazratganj
area in the city. A robust team of wellexperienced
sign making professionals and
the company’s state-of-the-art production
facility make Color Way distinct in terms
of technologies they use and quality they
deliver. “It’s important for every one of
us (sign makers) to sense the market
needs. Accordingly, we must upgrade
ourselves to new trend and demands keep
escalating in the market,” asserts Rakesh
Jaiswal. He adds, “Though the signage
market of Lucknow is comparatively
grown to a new level, mass adoptions of
certain technologies like UV and Latex
are still lagged behind. Hope these new
technological advancements will set in soon
in the region’s market.”
Production facility of Color Way is
equipped with a spectrum of printers, viz.
two Allwin and two Roland eco-solvent
printers (Roland VersaArt RS 640 and
Roland VersaCAMM SP 540i). Corporate
clients carrying out promotional campaigns
across the cities and towns around eastern
Uttar Pradesh are always assembled at
the lobby of Color Way. They come straight
from Varanasi, Allahabad and many other
major cities in the region. “We manage our
best way or means of transport to make
on-time deliveries of end products to our
clients,” mentions Rakesh.
Some of the leading customers for whom
Color Way has been executing landmark
signage projects in different parts of
eastern Uttar Pradesh include Punjab
National Bank, Indian Oil Corporation,
Indian Bank, among others. In its attempt
to foray into a new zone of innovations,
Color Way has planned for a novel
enhancement of their production facility
with the addition of a laser engraver to
introduce a new world of engraved signs
and display items to
their customers. In this respect,
Rakesh conclusively mentions that the
creative team at Color Way enjoys
playing around cutting-edge
technologies and groundbreaking outputs.
Samriddhi Enterprises
An all-time solution provider
Satyendra Sharma at
one of his partnered PSPs
|
Satyendra Sharma, founder of
Samriddhi Enterprises, introduces
his company as a provider of digital
printer solutions. Everything is covered in
it – it could be delivery of printers, aftersale
service and printing. In fact, Satyendra
is an engineer by qualifications, who senses
every minute mechanism of digital largeformat
printers and lends helping hands
to a number of PSPs based in and around
Lucknow. “I gained quite a vast knowledge
and experience while working with some
of the leading machine manufacturers
cum distributors of the country,” mentions
Satyendra, adding, “After that I started
working independently to provide machines,
servicing as well as prints in accordance to
the demands of my customers.”
All around, Satyendra is known to many
PSPs in Lucknow and beyond in some
satellite towns neighbouring to this capital
city of Uttar Pradesh for his on-time
service and work efficiency. He helps PSPs
install new machines and handles instant
after-sale services to the swiftest request
from the customers. Strategically located
in Hazratganj area of Lucknow, Samriddhi
Enterprises is a pivotal point where signage
players rely for a genuine service anytime
under any given circumstance. “In case of
emergency, there is always issue of the lack
of engineers in providing after-sale service,”
advocates Satyendra, adding, “Now my
focus is on providing ‘servicing’ to those
machines which I know and can handle
efficiently.”
Printer installation, after-sale servicing
and most importantly ‘printing/sign
making’ are three focal activities of
Samriddhi Enterprises. For the third
activity, the company has not yet set up
any production facility, but tied up with
some of the select PSPs in the city. “Be
it eco-solvent printing, CNC routing,
LED glow-sign displays, we manage to
cater everything from different sources
around Lucknow,” shares Satyendra. He
rightly says that ‘quality’ is the word for
Samriddhi Enterprises, which has been
associated with more than half dozen PSPs
and end consumers across the region for
all the company could provide – machine
installation, servicing and sign making.
