Agarwal Plastic Sign Industries
Older experiences reckon
Shambhu Dayal Agarwal
with his son Mayank Agarwal
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Counting of those oldest and experienced players whose activities keep pacing up along new trend and tradition in the signage market of Gwalior would eventually bring the name Agarwal Plastic Sign Industries in the first slot. This signage leader in the city is known for choices and versatilities in service and products with which they satisfactorily serve their customers for years. Right from the days when sign making was just a bare activity of manually-cut acrylic sheets until the current era of digital large-format printing, this signage player never failed to take on any market revolution taking place from one time to other. Ever since its inception in 1979, Agarwal Plastic has been posing to be a complete signage solution corner in Gwalior. Today, array of activities and products available under the roof of this leading signage player includes flex printing, acrylic items, neon signs, vinyl displays, LED boards, among others.
Recalling the early days of the company, Shambhu Dayal Agarwal, proprietor, Agarwal Plastic Sign Industries narrated that the signage market of Gwalior around three decades back had nothing in terms of machines or technologies which sign makers are enjoying today. “But it was quite challenging for the fact that we were committed to bare-handedly deliver perfect signage items as per demands of our customers,” remembered Shambhu adding that there was not even a single PC with them, as against of having high-end digital large-format printers available in the current signage making market.
“After the hard days of manual sign making job, we have come to a stage which everybody in the industry calls it a sunshine era of ultramodern large-format printing which has revolutionised the industry to a new level,” asserted Shambhu. The current production facility of the company is something which stands out of ordinary horde in the city. Agarwal Plastic boasts of its facility being the only one-of-its-kind in Gwalior equipped with a CNC router (Tiger Tech from Polyplast Corporation). Other machines in the portfolio include Infiniti, Roland CAMM-1 Pro Gx-500 cutting plotter, etc. Also, the company has a complete neon manufacturing plant.
Some of the regular customers which Agarwal Plastic has closely been associated for years include Idea, Coca Cola India, Hero Motocorp, TATA International, Dainik Bhaskar Group, Hindustan Petroleum, LG, Voltas, Samsung, Toshiba, Dr Lal Pathlabs and others. With their constant boost in technologies, machines and services, what all this signage major is planning for future is to grab hold of newer trends in signage and display activities surfacing in the market in due course of time.
VBL Associates
Born out of creativity
Sukhvinder Singh-led team
at Print Expressions
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Unfolded here is an interesting story of how Vidya Business Link, a company which had nothing to do with digital large-format printing or signage around a couple of decades back, eventually transformed into one of the signage leaders of Gwalior. Umesh Uppal, director, VBL Associates (Vidya Business Link) unfolded that they operated as a regional dealer of home appliance companies like SHARP, Kelvinator, Allwyn and others in the early 1990s. “A big transition in our business took place when all these brands which we dealt with came to discontinue in the Indian market and we started looking for a new way to sustain our business,” recollected Umesh. He further explained quoting Gwalior Trade Fair was the major influence from where they decided to foray into signage business but in different and creative-oriented way.
“We are not just PSP as we believe in playing with creativity to add extra value and enhancement to signage or display products,” said Umesh adding, “When we designed our exhibition stand (for home appliances) at Gwalior Trade Fair in 1998, we put up a 10 ft flex display which was printed quite expensively at Rs 80 per sq ft in Delhi and it served like a power of attraction to visitors around who dropped their jaws in surprise to see the new way of presenting a giant graphic.” Then Umesh and his team ultimately decided to do something special which could bring a difference in the city’s signage/display market. In the year 2006, the company almost came out from its dealership activity (Vidya Business Link) to switch over to large-format printing business (VBL Associates).
Print Tech, a six-colour wide-format printer, was the first machine installed in the newly unveiled production facility of VBL Associates. Since creative signage works of the company worked out successfully, a new Canon W8400 inkjet printer boosted the machine portfolio which subsequently magnified with another brand new Print Tech printer and a laminator. “We also have a Solna multi-colour offset machine producing brochures, leaflets and items which our customers sometimes demand in addition to large-format prints,” told Umesh. Mention of some of the company’s major customers would count UB Group, Seagram, Som Distilleries & Breweries, etc which VBL Associates has tapped in the liquor segment as well as others in different industrial clusters, namely, Panasonic, LG, Godrej, Mahindra & Mahindra, Honda, Archies, etc.
In-shop fabrication is one of the prime activities which VBL Associates has been indulging in since its inception. The company has a landmark project executed for Archies showroom in the city. “For the greeting cards major, we did something unique by creating interior displays with a perfect synchronisation of ACP, flex and acrylic sheets in a very innovative way,” said Umesh. Now that this one-crore signage major is gaining momentum towards innovative domain, Umesh delivers a cordial message to industry people, “Signage industry has a long road ahead which we all can cover walking together with innovative ideas. We need to be creative and doing only conversion jobs can never bring a big change to the industry in the long perspective.”
Pushpam Publicity
Outdoor domain and beyond
Rakesh Shrivastava
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When it comes to making quality outdoor signage in Gwalior, none other than Pushpam Publicity could do justice to the activity. This company has actively been handling rooftop displays, giant public hoardings and others across the cityscapes since last eight years. “We have been occupying more than 20,000 sq ft outdoor working space since we started engaging in this activity” said Rakesh Shrivastava, proprietor, Pushpam Publicity. But he added that since government has passed certain restrictive norms against erection of hoardings in public places in Gwalior city, Pushpam Publicity has diverted portion of its overall activity into printing. Printing setup of the company which was first unveiled with the adoption of just a Nutek printer is now equipped with other quality machines such as Roland VersaCAMM eco-solvent printer from Apsom Infotex.
It has been just a matter of two years since its involvement into printing activity running alongside its outdoor advertising, but Pushpam Publicity provides sheer excellence in print. “Most of all, our customers are happy with our multi-tasking jobs for the reason that we provide them complete signage solutions comprising printing, outdoor space, fabrication, installation and so on,” said Rakesh adding, “Projects on 80 percent of our outdoor space cater to our regular clients who drop in for print jobs.” Current clientele of the company consist of some leading schools, coaching institutes which distinctively include DPS Gwalior in the list.
“In fact, we are very much recognised through our outdoor advertising activity which is believed to be a major reason of how our customers started trusting on our works and services as they usually see quality of our outputs via outdoor hoardings installed in public places wherever they roam around the city,” remarked Rakesh. To mention some of the companies which have been regular clients of Pushpam Publicity include LIC, BSNL, Titan (Fastrack and Sonata divisions), etc. Rakesh mentioned that they have also accomplished some landmark projects on in-shop signage/display projects for Titan showrooms.
Next level plan of Pushpam Publicity will be updating its machine portfolio. “Our attempt is to provide faster service and broader outputs,” said Rakesh. He added that they are planning to add CNC routers in their current activity. His words of wisdom in the form of a ‘message’ to all signage players in the city is that all should be united to stand against unhealthy market competition which in turn brings nothing but price war.
Narain Art’s Flex Point
Forever through changes of time
Parmanand Ramani
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Perhaps the oldest PSP chap which Sign & Graphics has met up so far during the Region Exclusive coverage of more than 30 cities across the country in the last five years would turn out to be Parmanand Ramani who is currently commanding over his team of young sign makers in his shop at Nai Sadak lane without any retreat at the age of 80. Customers always find him sitting in front of his shop to greet them in a very goodwill gesture. Impressive and equally interesting is the decades old story lying behind all zeal of the undying spirit of Parmanand. He has been really a determined sign maker since pre-independence era and witnessing all changes in market trends since then.
Young and enthusiastic Parmanand around 65 years ago in Gwalior was known to many around the city for his artistic talent to draw portraits, posters and advertisement boards in his shop called Narain Art which is a name still retained in his mind, work and everything. “Nobody could predict what could be next tomorrow in this modern age of science and technology! I never imagined that machines could someday take charge of sign making activity. But it turns out to be true and I am doing the same using all these cutting-edge Caldron digital large-format printers,” remarked Parmanand adding that he’s happy with such revolution in large-format printing technology.
Narain Art’s Flex Point is just a five-year old company being reincarnated from the eternal Narain Art through which Parmanand once bagged his fame and fortune in painting. Caldron Graphics played key role in transforming the painter’s shop to a PSP by delivering a couple of Caldron printers equipped with Seiko and XAAR printheads. Today, customers from all walks of life come down to Narain Art’s Flex Point for whole lot of signage activities, be it printing, fabrication and installation. In addition to the current job profile, Parmanand is also in persuit of some new verticals like LEDs and others to enhance his activities in near future.
Global Flex Media
A fine artist’s signage voyage
Gagendra Singh
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The narrow lane of Nai Sadak in Lashkar area of Gwalior is home to half a dozen PSPs whose activities are very much restricted to jobs serving local customers of all kinds. Notably standing out amid the group of signage players in the gali, Global Flex Media boasts of its service, quality and competency which every single customer of the company has been appreciating so far, so good. The master creator behind this tiny but robust signage corner is Gagendra Singh, who is a qualified fine artist, who used to run a commercial art studio before embarking upon digital wide-format printing business.
“You can say I was an artist who painted posters, display items and other commercial graphic arts for various customers from different walks of life,” narrated Gagendra who still feels his artistic talent counts a lot to give signage a unique element of attraction. He further mentioned that those PSPs using a little bit of creative art into signage or display works could always produce with a difference. Since the technological changes sweeping across the market have subsided the tradition of hand-made posters or advertisement works, he has been part of the trend over the last three years.
So, it has been three years since he unveiled Global Flex Media with the installation of a Caldron printer (with XAAR printhead). The machine portfolio has also been upgraded with a brand new Infiniti printer (with Konica printhead). “Most of the customers coming down to this lane are of local individuals. But we have some established companies like Phillips, Liberty Shoes and Avon Cycle in our client list,” mentioned Gagendra adding, “It’s not just printing jobs but also other activities like fabrication and installation which form very much part and parcel of our activities.” The company has a strong and capable team of professionals who can handle everything right from designing upto fabrication and final installations.
Planning to get along with the trend of eco-solvent and UV flatbed technologies, Gagendra agreed to the fact that the market is swiftly moving towards ultramodern technological know-how without which no one can sustain in the long business run. “We always keep an eye on everything that comes out innovatively to set a new trend. However, current state of my mind in on inkjet printing to capture the retail segment in near future,” he shared. Another vigorous activity of Global Flex Media is its LED division, which is now operating in close tie-up with some glow sign majors based in Delhi.
Gwalior Glowsign
All that glow in signage
Rafeeq Khan (standing) with
his mentor Saleem Khan
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Growth curve in the current signage market is tending towards certain verticals including glow sign/illuminated sign which is now believed to be a sunrise domain. Many trade experts opine that the signage market of India has a lot to fill in the glow sign. This is the same vision which Rafeeq Khan keeps in mind to explore the glow sign parameter of the country’s current signage market. “Well, our expertise is glow signs, but we are more or less into a combo of all activities these days. Though we don’t have any flex printing unit, we take orders from our customers and get it printed at PSPs which we have been tied-up around,” said Rafeeq.
Customers who normally drop in at the doorsteps of Gwalior Glowsign are neither corporate biggies nor those coming with big projects in hands. “We are now in the very early stage and our customers are just local individuals who come down for simple activities like shop-front glow signs, cultural events, weddings, religious ceremonies,” shared Rafeeq. The big plan which he revealed was about setting up a new glow-sign making workshop equipped with cutting and bending machines or similar equipments for the purpose.
Over the last few years, Rafeeq has witnessed the use of LEDs in a very aggressive and expansive manner. “Means and methods we are currently using to construct glow signs consist of no mechanical process. Whatever we assemble using foam-boards, tin sheets, acrylics, flex, etc are totally manual,” explained Rafeeq adding people (customers) who come down to Gwalior Glowsign are very much impressed with all creative works they have executed so far. Every glitzy creative item flaunting at Gwalior Glowsign is the output of the company’s devoted team of a half dozen craftsmen who keep minting glow signs of diverse models for different purposes.
Flex Print Media
Big things under tiny roof
Mahesh Premi
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Tininess in appearance of Flex Print Media may deceive those first timers the fact about a vast range of services available at this PSP which is located almost invisibly at a corner on Nai Sadak lane of Gwalior. Creative designs and concepts are very much part of the sign making activities at this PSP where local customers regularly drop in for the added provision. Mahesh Premi, director, Flex Print Media is rather known as ‘creative artist’ to locals than a PSP because he had been into painting business for years. Still his creativity plays a big role in conceiving impressive designs while preparing signage displays or boards.
“Wall painting was one of the main activities for which we were popular around Gwalior. I still feel like doing the same task when any project on the same is turned up to me,” gleefully remarked Mahesh. Providing anything as per the demand of its customers, Flex Print Media is now offering a complete range of sign-making activities including flex printing, glow-signboard making, wall murals, etc. Unveiled in the year 2008, production set-up of the company is currently equipped with a Caldron printer (XAAR printhead) to handle flex printing.
Appreciating the ongoing revolution of digital large-format printing market, Mahesh feels grateful to technological advances now ushering across the industry with which sign makers can play around to convert imaginations into reality. Flex Print Media has a team of four creative professionals who handle everything right from designing, layouts, printing, fabrication and installation jobs. Though the company’s client list consists of more or less local walk-in customers, some big companies like Microtech is one such client which Mahesh mentioned to be regularly associated with them since a long time. Next big plan at Flex Print Media will be adoption of upgraded printer to meet the increasing demands for quality prints and graphics.
Honey Enterprises
Hopeful new entrant
Dharmendra Kushwah
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New PSPs popping up all around the country is quite a common phenomenon. Investing on entry-level digital large-format printers is no longer expensive. However, a hurdle that comes on their ways is enhancement of their machine portfolio in order to meet the demands of corporate biggies. This is part of the story which Dharmendra Kushwah shared while revealing his current struggle. “It has been around four months since we installed an Infiniti printer from VK Enterprises,” he narrated. “Now we need to expand our portfolio to meet the increasing demands for varieties of prints and graphics for customers who keep demanding new qualities,” he added.
Honey Enterprises has been in the signage business for the past few years. But the firm never had any production facility prior to their recent investment on an Infiniti machine. “Outsourcing to other PSPs is a very time-consuming practice which in turn could never make our customers satisfy when we failed to give them the products on the promised deadlines,” said Dharmendra. That’s the reason why Honey Enterprises finally unveiled their own production set-up which he wished to upgrade with a new eco-solvent printer sooner than later.
“There must be a lot of highly sophisticated printers or technologies surfacing all across the industry beyond my knowledge,” said Dharmendra adding, “But in small city like Gwalior, an eco-solvent printer serves all purposes regarding various demands from big and small clients.” In the pipeline of Honey Enterprises as next level plan is an eco-solvent machine complementing the existing Infiniti solvent printer. Currently serving only its clients based closely in the local market, Honey Enterprises’ team of experienced sign makers is now ready to hit the road to newer segments.
Kushlam Urja Sansthan
Quality being main forte
MM Gupta
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When asked about the reason why he entered into signage business, MM Gupta of Kushlam Urja Sansthan stated that the industry is quite attractive and scopes are wide open to explore the market using a little bit of creativity and quality work. Ex-marketing professional MM Gupta quit his job around three years back to open his own sign making firm which his son Deepak Gupta has also joined to venture into the newer opportunities. Apsom Infotex plays a significant role to buck up Kushlam Urja Sansthan when it comes to counting the company’s production capability, quality maintenance and efficiency in on-time delivery. Current production set-up of the company is equipped with Roland VersaCAMM print and cut eco-solvent printer and a ColorJet solvent printer from Apsom Infotex.
“Now, my son is solely handling every activity, right from designing, machine operation to client handling and all,” said MM Gupta praising the overall commitment of his son to execute various landmark projects which might have not been successful without his dedicated effort. He further explained that the current signage market is quite resourceful if PSPs can take it further using a little bit of innovation and creativity. Some of the regular clients which have been associated with Kushlam Urja Sansthan for years include McDonald’s and BPL. Items involving in-shop visuals, POP, POS and one-way visions are what the company has been catering to its clients in a very satisfactory way.
In addition to usual sign making activities, Kushlam Urja Sansthan is an authorised 3M and LG convertor. “We have just entered into this ‘converting’ domain which we are planning to expand in broader prospect in near future. There are certain parameters in the signage market of Gwalior which have not been properly exploited,” asserted MM Gupta adding that future of the city’s signage segment depends on what and how PSPs can take it forward with innovative works that can be stood out of ordinary activities. He further mentioned that small city like Gwalior may have little or no prospect of high-end machines or technology but creativity would always work.
On future plans of the company, MM Gupta said that UV flatbed printing is quite a new trend which opens a wide future prospect in the signage industry. “However, big signage players sitting in Bhopal and Indore have captured all mega projects which we possibly can handle using flatbed printers here in Gwalior,” he opined. However, MM Gupta is very optimistic about new progression which PSPs in the city may receive in the next five to ten years down the line.
VMS
Source of materials
Neha Mishra
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It may sound a bit odd when a firm called Vinod Medical Systems Pvt Ltd is looped in the signage story. Of course, the name itself tells aloud something what this company must be involved. In fact, Vinod Medical Systems (VMS) profoundly engages in dealing medical and photographic products, but also equally in supplying digital large-format printing materials to most of the leading PSPs based in and around Gwalior. Headquartered in Raipur with its corporate office in Mumbai, VMS is known to various signage players across the region for being a corner wherefrom PSPs can choose quality printing materials of their choice.
“Quality which we maintain both in terms of service and range of printing materials is of international standard,” said Neha Mishra of VMS. Some of the popular brands of printing materials which VMS has been supplying to its clients around Gwalior and some neighbouring areas include Pioneer, Hi-Sign and Starflex. “Gwalior’s signage market is now in the growing stage and people just start taking interest in quality printing,” remarked Neha adding that Pioneer’s frontlit material is one of the highly demanded materials amongst PSPs around the region.
According to Neha, Hi-Sign media of 240 gsm is one of the versatile materials which is suitable for various aspects in varied range of applications. “Of course, one can’t ignore the fact that Staflex’s quality which is noticeably appreciated amongst quality conscious end users,” she said. The constant increase in use of quality medias is a positive sign showing the signage markets of small towns getting to a new level.
VMS has a wider client base which is expanded covering certain parts of Madhya Pradesh and some neighbouring areas of Uttar Pradesh. “Our clients are based in different parts of Madhya Pradesh, such as Chambal, apart from those regular ones around Gwalior,” asserted Neha adding that they are now venturing into wider geographical coverage. Currently, VMS delivers around 3-4 containers of materials
every month.
Om Sai Printing House
Into expansion mode
Brijendra Singh Bhadoria
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Digital large-format printing over the last few years has been an eye candy to many entrepreneurs who have or had nothing to do with signage business. Om Sai Printing House is one such firm which has recently adopted an Infiniti (with Konica printhead) from VK Enterprises to hit the road to the region’s growing signage market. Om Sai Printing House is a sister concern of its main company Shiva Enterprises which deals in multiple spectrums of business and activities. To the question on the company’s establishment, Brijendra Singh Bhadoria, proprietor, Om Sai Printing House (Shiva Enterprises) narrated that their initial stride into the world of signage began when they received good amount of flex printing orders from some reputed companies. “Since we did not have any printing machines of our own then, everything was outsourced to some good PSPs in the city,” he said adding that it didn’t work out as anticipated, so they adopted the Infiniti machine and initiated in-house activity.
“Unlike big cities like Indore or Bhopal in Madhya Pradesh, the city of Gwalior does not have big corporate companies to provide us big projects which may require high-end printers for execution,” said Brijendra adding that local customers like shops, organisations and those coming for personal items primarily make Om Sai Printing House’s list of clients. In addition, some regional political parties are those which have close association with them for different kinds of printing, outdoor executions and others.
They have a team of professionals which comprise designers, fabricators, machine operators and installers. “Of them we have segregated around four staffers for the outdoor installation tasks,” said Brijendra. He added that the company’s major tasks also count the fabrication and installation activities for which many customers including ad agencies come to them. “There is no hard and fast rule about our geographical coverage. We sometimes extend deliveries of our products to the areas like Chambal, which I think is the remotest destination we have ever covered,” mentioned Brijendra.
Agrawal Advertising Agency
New ground breaker
Pramila Agrawal
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In the league of those players who have opened a new chapter of digital wide-format printing in the signage market of Gwalior is Agrawal Advertising Agency. Genesis of this signage corner is traced back to the days when there was nothing much of ultra-modern technologies or machines to print signage or graphic materials. Pramila Agrawal, proprietor, Agrawal Advertising Agency recalled, “We have been into this sector since 20 years. My husband initiated this firm with a focus on advertising world.” She took the overall charge of the company after her husband’s demise and has been expanding towards new verticals from time to time.
Agrawal Advertising Agency is now one of the few leading signage firms in Gwalior whose production facilities are well equipped with quality printers. Two versatile printers from Apsom Infotex – Roland VersaCAMM and ColorJet (with Konica printhead) – in their production facility play a pivotal role in delivering finest outputs which customers from different industrial clusters satisfactorily appreciate ever since they started full-fledged large-format printing in 2003. “Though we would like to go along with whatever surging as new trend in technology in the market, we are quite satisfied with our existing printers which can meet the demands of all sorts from our customers,” elucidated Pramila.
“In the small signage market of Gwalior we don’t require to be choosy. Our client list comprises everyone right from a local kirana shop to a big corporate company,” expressed Pramila giving a brief account of how PSPs in small city survive in their own and acceptable circumstances. In addition to all their local walk-in customers, once in a while big companies which knock on the doors of Agrawal Advertising Agency include Cadbury India, Indian Oil, Crompton Group, to name a few of the top-notched ones.
Currently dealing whole range of activities involving in items like hoardings, glow signs and others made of sun-pack, vinyl, sun-board, Agarwal Advertising Agency is still into the mode to switch to new verticals to bring more resourceful activities which they can offer horde of their heterogeneous customers. In this respect, Pramila opined that the norm of any signage market is not stagnant all the time as new products, technologies and trends keep entering and this is what everyone in the industry must look for.
Vijay Advertising Agency
Looking ahead to 3-D adoption
Monty Ramani
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GAlmost every PSP located on Nai Sadak at Lashkar in Gwalior lives in their own way to serve the local customers. Vijay Advertising Agency is just another PSP in the area whose activity is very much revolved around some old good jobs catering to local walk-in customers. Monty Ramani of Vijay Advertising Agency mentioned that some leading political parties in the city have been their regular customers as the company is responsible for election campaign projects and other related activities. For a growing signage market (like Gwalior) where no MNCs or corporate biggies could offer big projects, campaign works for political parties are big avenues of revenues to PSPs.
Vijay Advertising Agency is active in both printing and other allied services like fabrication and installation. The company’s production set-up is equipped with a Caldron printer and a team of a few experienced staffers taking stronghold position to carry out any project under any circumstance or in a given time frame. On commenting the company’s future expansion plan, Monty mentioned that they have nothing in mind about adding any new printer to augment the existing machine portfolio. He further asserted that they are satisfied with the competence of their current infrastructure.
Of course, one of the fresh pursuits which sign makers these days are on the hunt to carry forward their activities towards innovative front is 3-D printing technology, which has prospects that have not yet been exploited properly in the growing market and Vijay Advertising Agency is now looking forward to it. On the other hand, growth in the signage industry is about dynamism with newer technology and those planning to track down the path of innovation would eventually lead the way.
Kushwah Flex
Generations of artworks
Pradeep Kushwah
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Inspired by the creativity and artworks of his father Kishan Kushwah who used to run painting business around two decades back, Pradeep Kushwah is a child prodigy taking the hierarchical footstep in a modern way. Kishan Art was the then painting shop of Kishan Kushwah which delivered the finest artworks of posters, signage and other related items popularly distributed all round Gwalior. “Advent of new printing technologies in the signage market has brought in a drastic change in sign making activities which we have finally clicked with the adoption of a Caldron (XAAR printhead) just a few years back.
Adoption of the new Caldron printer was the end of Kishan Art and beginning of Kushwah Flex. “However, we don’t feel completely abolished our tradition of hand-made graphics. Hand-painted ‘portrait’ is still mentioned in our job profile as we always welcome for such creative task whenever customers do come to us for that,” said Pradeep adding that it (portrait painting) is however almost over in the current market because digital large-format printers of varied configurations have replaced everything about graphics.
Kushwah Flex boasts of its four-member team of creative people who engage in multi-tasks like designing, printing, fabrication and installation of signage items they deliver to local clients. “Shops of all kinds around Gwalior come to us for their display items and other regular customers in our client list include those walk-in individuals coming for personal items for occasions like weddings, anniversaries, religious functions, cultural programmes, etc,” mentioned Pradeep.
A conclusive word
Irrespective of their size, capabilities or overall historical track records, signage players who Sign & Graphics has met during the trip around the city are equally passionate about what they have been engaging now and then. This city still remains a sort of zone which has not yet been properly exploited when it comes to counting on technology revolution. Most of the PSPs in the city have the feeling that big signage leaders based in major cities like Indore and Bhopal are in driver’s seat to run everything remotely around the state. This cannot be always a rule! Why shouldn’t big corporate players executing projects in Gwalior hook up with capable PSPs available locally in the city? Equally, this is the right time for the PSPs of Gwalior to think over the ways and means to pull corporate biggies to their doorsteps.
