Sign Today 2007: signage showcase galore
Organised by Buysell Interactions
Pvt Ltd – Chennai, Sign Today, the
premier exhibition in India on signage
industry, was held from July 20-22, 2007 at
Bangalore International Exhibition Centre. The
event showcased new trends, technologies and
applications in the advertising industry. Some of
the prominent exhibitors included Apsom Infotex,
Amont Software & Equipment, Digi Sign Trading,
Graphic Technologies Sign Park, Hewlett Packard
India, Kakatiya Energy Systems, JX-Enterprise,
Keith Electronics, Lipi Marketing, Macart
Equipment, Max Films, Mono Acrylic, Montech,
Siare Technologies, Vee Kay Enterprises, Caldron, etc.
Ipex South Asia strengthens presence in India

Ipex South Asia, the Indian counter part of
the international printing show Ipex, that
is held after every four years in
Birmingham, UK, is all set to be held at the
India Expo Center, Expo XXI in Greater Noida
(near New Delhi) from October 24-27, 2007.
The exhibition will feature companies
representing the best that the international and
Indian printing world has to offer to the South
Asian market.
The show has received an extremely positive
response from both the international and
domestic printing fraternity. With still over 3
months to go until the show, exhibition space
in two of the halls has completely sold out and
the remaining space is now limited, even with
the recent addition of a fourth hall. IIR
Exhibitions Ltd, the organizers of the show,
are confident that exhibition space will be sold
out well before the exhibition commences in
late October.
The exhibition strongly supported by AIFMP,
already has over 140 Indian and international
players participating with many more in the
pipeline. Almost all of the major brands,
including Canon, Xerox, HP, Epson, and
Monotech have confirmed their presence.
Some of the other prominent exhibitors
include KBA, Prakash Offset, Micro Inks,
The Printers House, IMPZ, Morgana,
Bottcher, Redlands, BST Sayona and
Cosmo Films.
The state-of-the-art venue complements the
event with ultra modern facilities and other
advanced amenities. To make it easy for
visitors to travel to Expo XXI, the organizers
are also providing a free shuttle service to and
from the center of Delhi.
As per Trevor Crawford, exhibition director,
Ipex South Asia, “The exhibition will offer the
entire graphic arts industry an excellent
opportunity to participate and share
information across regions, enabling graphic
arts professionals to take full advantage of the
very latest technology to help develop their
business opportunities.”
Exhibitors at Ipex South Asia 2007 will
represent all aspects of the graphic arts
process, including pre-press, press
manufacturers (including digital presses,
newspaper presses), post-press, converting
and packaging, consumables and used
machinery. They will represent countries from
around the world including the UK, Germany,
Belgium, Russia, Singapore, USA, UAE and
China amongst others
Ipex South Asia will provide an exclusive
platform for exchange of information, views,
news and technology between the
international and Indian printing industry. The
need for this has been strongly felt for many
years, as India
being one of the
largest players in
the printing
industry has not
been given the
ideal platform for
exchange of such
importance in the past.
One can expect visitors not only from India
but also from Pakistan, Nepal, Bangladesh,
Sri Lanka, UAE and East Africa.
The event is strategically placed between
Dusherra and Diwali, the time which is
considered to be the most auspicious time
for new business and trade in India. The
event will also mark a substantial boost to
the fourth quarter of the financial year for
the exhibiting companies as well as the
entire printing industry.
The show is organized by IIR Exhibitions Ltd
in close association with an Indian
counterpart, Expomedia Events India. Both
companies have created a strong reputation
for themselves over the years and have
carried out a large amount of research and
groundwork blending their local knowledge
and International expertise seamlessly in
order to bring together an event of this
magnitude.
The Ipex South Asia organizing team is
continually keeping its’ exhibitors informed on
the developments of the exhibition. A Briefing
Day organized in the month of March was one
such opportunity created by the team, which
was received very positively by the exhibitors.
For more info, visit
www.ipexsouthasia.com
Ipex South Asia Exhibitor Hospitality Evening
Ipex South Asia - South Asia’s largest
printing exhibition, which will be held
from October 24-27 2007, recently
organized the Exhibitor Hospitality Evening at
Jacaranda Hall, India Habitat Centre, New
Delhi. The event saw the participation of more
than 70 exhibitors who are going to showcase
their latest technology at the exhibition as well
as prospective exhibitors.
The objective of organizing the Hospitality
Evening was to share the latest happenings and
show news on Ipex South Asia 2007 and what
benefits the exhibitors will be receiving at the
exhibition.
Trevor Crawford, exhibition director, Ipex
South Asia 2007, commented, “We are
extremely pleased with our progress to
date and feel that we are in a very strong
position going into the last 3 months of the
campaign.” In addition to that the IPEX South
Asia team’s account manager, Oliver Robinson
said, “The exhibition will offer the entire
graphic arts industry an excellent opportunity
to participate and share information across
regions, enabling graphic arts professionals to
take full advantage of the very latest
technology to help develop their business
opportunities.”
Moreover, in order to attract high quality
visitors, the organizers are carrying out an
extensive marketing campaign. A thorough
database-building project is being followed by
a far-reaching and integrated mailing campaign.
A telemarketing exercise will be carried out
for touching base with the visitors personally.
An SMS campaign will also follow its way as
reminders at various stages of the show. Other
than this, direct mailers and emails will deliver
the most senior and influential graphic arts
professionals from throughout India and South
Asia. A Radio campaign is another medium to
float the information about the show.
The marketing campaign will target visitors
with decision-making authority to visit the
exhibition, free of charge, from across the
length and breadth of India as well as Pakistan,
Nepal, Bangladesh and Sri Lanka. It also aims
to attract senior buyers from markets like the
UAE. Special incentives and arrangements will
be provided to every special guest of every
exhibitor that attends.
Thailand opens gateway to Sign Asia Expo ’07

to Sign Asia Expo ’07
Sign Asia Expo ’07 and Media Asia
Expo ’07 will be concurrently held in
Bangkok, Thailand, from September
27-30, 2007. IMPACT Muang Thong Thani
hosts this premier international sign
technology focused trade exhibition. The
exhibition offers network opportunity among
industrial manufacturers, suppliers and buyers
around Asia and Europe. It will also feature a
grand display of new tools and technologies
in related industries.
According to Sakkachat Sivabovorn, managing
director of IBRIX Co Ltd and chairman of
Sign Asia Expo ’07, “There are about 30 percent
more international exhibitors joining Sign Asia
Expo ’07 than last year. We have arranged a
Global Pavilion especially for this and we have
gained a good response from international
exhibitors as Thailand could be a potential hub
that would link many countries in the region."
The event is organized by IBRIX Co, Ltd and is
co-organized by Asia Sign Association (ASA),
Advertising & Sign Producing Association
(ASPA), Thai Inkjet Club (TIC) and Thai screen
Printing & Graphic Imaging Association (TSGA).
For more info, visit:
www.signasiaexpo.com
viscom 2007...gearing up
Only a few weeks before the start of
viscom 2007, more than 290
exhibitors from 26 nations have
already made firm bookings for the trade fair
for visual communication that will be held from
September 20-22, 2007 in Düsseldorf. And
more registrations to participate still keep
coming in. “After its relaunch, the leading trade
for visual communication is well prepared for
the future,” says a happy Petra Lassahn,
director, viscom. To representatives from
industry, retail, trade and marketing, viscom
offers the full range of visual communication -
well combined with innovative technologies
and new markets. Added attractions to the
show will be ‘Digital Signage Day’ on second
day, which will provide information on the
basics from content design and planning and
will demonstrate possibilities by way of
practical examples.
For further info, visit:
www.viscom-messe.com