Harness futuristic opportunities in upcoming shows

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Sonal Khurana
Sonal Khurana

Mark your calendar for the upcoming trade shows, which are lined up for this month, next and so on… and be sure you get the best out of the events. Now that the market is vibrant and woken up from the then slumber caused by the pandemic, it’s the right time to make a right move for taking business to the next level. Trade shows will help you make the right move. As the recently concluded drupa 2024 confirmed the forward march of the industry with the latest products and innovative solutions, other shows at regional levels are also in the offing.

Let’s lead by the example of the readily successful drupa 2024, which marked all new launches and unpacking of upgraded machines, technologies and solutions. The mega event had received top marks from trade visitors from all over the world, who left the show with the most-valuable takeaways comprising new ideas and clear prospects for the future. Showcases of the latest technological innovations and signing of a record number of deals during the mega show inspired every one of us in the industry.

Ever popular New Delhi edition of Sign India is around the corner, followed by Media Expo in the same city next month. These upcoming shows are also set to present the latest machines, technologies and innovations which are driving the industry forward both now and in the future. It’s time for every one of us in the industry to harness the futuristic business opportunities in these upcoming shows where exhibitors are privileged to tap fresh advantages for creating brand awareness, building new customer base, so on.

Focusing on transformation and growth, let’s make it abundantly clear that the signage and graphic arts industry has great potential for the future and prospects are promising. Exchanging the most up-to-date ideas and collaboration among peers or with those engaging in different businesses and activities from all areas of the industry will be exceedingly enriching and inspiring. These are the opportunities we will get while attending the upcoming trade shows that have been scheduled in different venues in near future across the country and beyond.

Strategic new alliances and tie-ups are highly possible during trade shows. Meeting all the industry players from all possible segments, using core competences as synergy effects, forming networks and driving the market forward together, trade shows these days are where we mark a constant change and grasp resulting new business models. Come to the upcoming trade shows and let’s explore how the latest technical solutions and specialist insights could support us to boost up business into whole new levels.

In the ‘Region Exclusive’ column of this issue, we have Manipur’s capital city Imphal, which has been shown quite often in bad light due to an ethnic clash erupted last year. We however explore the brighter side of the city where signage players are upbeat with the gradually normalising market that has been severely hit by the year-long ill-fated incident. To an extent, they are now optimistic about future developments. We wish them good luck!

Sonal Khurana
sonal@smediagroup.in