A new day is dawning for new boost in business


The days of pandemic headwinds that griped the industry with uncertainties and slowdowns in the market are now almost over. We see the market is reviving with the return of trade and all related activities to normalcy. Major signage expos all over the world have resumed their in-person editions. Shipping delays, steep hikes in freight costs, and other disturbances in essential services begin to cool down. It’s indeed the dawning of a new day for boosting business like before.

As we sailed from the phase of survival to revival in the market, a period of relief, or even indulgence, has arrived now with a lot of good things happening or going to happen around us. For instance, all leading signage and printing trade expos in Europe, America, and many other parts of the world have come up with physical editions. This is a big thrust to bring back the business we all lost during the pandemic period. In India too, Media Expo and other trade expos have excelled well in their physical editions over the last few months, with industry fellows getting ready to invest and boost business.

Media Expo in its Mumbai edition in March 2023 will celebrate its 50th edition in a big way. The grand golden jubilee edition of Messe Frankfurt’s most preferred expo in India will showcase its robust legacy by setting the tone for the latest signage solutions, innovative applications, and future technologies. The special edition of the Media Expo will leverage the network and all new trade alliances for the recovery of business in the post-pandemic market.

Backed by a successful legacy of over 20 years in the industry, celebrations of the landmark 50th edition of Media Expo will bring all leading global brands and creative professionals to converge and discover path-breaking future technologies in such a crucial time to revive the business. Gathering at the special edition of the expo will be special because there will be an atmosphere of celebrations to accelerate business and tap new trends in the industry—albeit there will be strong business bonding.

Another sigh of relief is that China’s freight rates fall to a reasonable level, uplifting export business to a stabilized level. China being a key alliance of the Indian signage market, the steep hike of freight rates in the neighboring nation last year and early this year amid the pandemic slowdown and Russia-Ukraine conflict, triggered a fear of drastic business loss among Indian companies. Now, those companies regain an edge in their export and export business with the drop in freight rates.

Again, in this issue, we continue to cover Delhi & NCR under our regular ‘Region Exclusive’ column. In continuation to the story in the last issue, we further select a few eminent signage players in the region whose solutions, products, and services are unconventional and beyond the ordinaries. Just read on and applaud them for their extraordinariness.