HP inspires PSPs worldwide through its online interior décor experience


In its recent online interior décor experience HP highlighted how digital printing technology can open up the colourful, diverse interior décor market for more businesses. Featuring presentations from designers, media experts, printing professionals and influencers, the webinar-style event was hosted by Terry Raghunath, Business Development Manager for Graphics Solutions Business, HP. The virtual event invited the audience to Imagine, Create and Transform interior spaces by harnessing HP Latex and HP Stitch technology, and highlighted the opportunities that exist in terms of boosting print volumes and un-tapping new revenue streams. The audience comprising a cohort of PSPs at the webinar-style event was inspired by the very latest trends in décor from those at the forefront of the industry. More than 1500 attendees from across the globe had logged into the event.