As the important advertising window for Adidas, the new advertising lighting system from Rishang has attracted plenty of consumers and aroused their desire to purchase.

The lighting system…

Rishang has provided Adidas with a set of innovative lighting solution which adds some dynamic elements into the traditional and identifiable fixed design to make it more eye-catching and enjoyable for pedestrians. In order to comply with the concept of comfort, it adopts the compact, lightweight and high-quality LED modules which produce uniform, bright and soft light and avoid shadows and dark areas simultaneously by maximising the irradiation coverage. In addition, these LED modules are Rishang’s self encapsulation constant current modules and the LED beads are via rigorously split, which ensures perfect colour consistency and promotes the rigorous, professional image of Adidas brand!

Perfect colours…

In fact, in order to achieve significant luminous effect and make the colour compliant with the international aesthetic standard, Rishang has performed a worldwide in-depth investigation and research of people’s colour preferences. As a result, Rishang brings Adidas this set of lighting solution which presents high luminous efficacy and the full creamy white, making the advertising signage vivid and true to life.

It really makes a significant difference and forms a unique positioning that Adidas adopts Rishang’s LED advertising signage lighting products which not only enables Adidas advertising signage lighting full of vitality, but also fully displays its rich and cultural elements.

In short, more and more exclusive shops attach importance to personalised and differential operation. If there is nothing special in marketing, it’ll fail to attract consumers. In pursuit of differentiation in lighting effect, Adidas has done well in its advertising signage lighting, and especially after applying Rishang’s LED advertising signage lighting products to refurbish its lighting system, attracting numerous customers.