Themed as ‘One Belt One Road’, RISHANG Optoelectronics Co has launched
‘China Sign Promotion’ in association with Shenzhen Sign Culture Research
Institute to strengthen the cooperation and communication among
professionals between the central and western regions of China.
Let’s take a glance of this groundbreaking promotional drive.
It all kick started with
a press meeting in
the conference room
of Shenzhen Journalists’
Association on August 9,
2015. And it was followed by
an opening ceremony held on
the very next day on August
10 in the headquarters of
RISHANG Optoelectronics Co
in Shenzhen wherefrom the
journey of ‘RISHANG l China
Sign Promotion’ fagged off
to cover 10,000 km in a span
of 31 days, benefiting 320
million industry professionals
directly or indirectly.
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The team of RISHANG
Optoelectronics Co and
Shenzhen Sign Culture
Research Institute drove down
the roads around Nanning,
Kunming, Lijiang River, Lhasa,
Qinghai, Shanxi, Henan,
Hubei, Hunan and other
places during the month-long
promotional programme. The
team exclusively met with
local industry organisations,
business firms, media
personnel, industry experts
and scholars to push the
acceleration of growth in the
country’s signage industry
to the westward. Seminars,
forums, company visits and
a string of other exchange
programmes were the key
activities carried out during
the course of the promotional
drive, which strengthened
the cooperation and
communication between the
professionals based in central
and western regions of the
country.
Founded in 2007, RISHANG
Optoelectronics Co Ltd is
one of the leading Chinese
companies, engaging in
vast activities of research,
production, sales & services,
LED advertising, strip
illuminations, among others.
This ISO 9001-certified
company is an exclusive
supplier of illuminated
signage materials to big
sporting events, cultural
festivals, shopping malls,
hotels and many others
for related projects. The
company’s dedication to
excellence is persistent. They
take LED advertising, stripe
illuminations as core products
to research and dedicated
to providing systematic and
professional LED light boxes,
signage and stripe illuminated
solutions.
Moreover, the company’s
‘RISHANG l China Sign
Promotion’ is indeed a
tactical move making joint
effort with their partners
based across both central
and western regions. The
promotional drive also pushed
forward the act of energy
conservation and emission
reduction to shoulder a
common responsibility among
professionals in bringing
‘green’ or eco-friendliness to
the industry.
