UV DAX in Jammu expands potential with HP Latex 1500

Installation base of HP Latex printers keeps expanding in India. The printers are ideal for those PSPs producing quality graphics for special projects. Jammu-based UV DAX, one of the leading signage players in the region, is a proud user of HP Latex 1500, which is perfectly designed for high productivity and reliable results. Insight Print Communications, an authorised distributor of the printer, has installed the printer at UV DAX.

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Balbir Choudhary with HP Latex 1500
Balbir Choudhary with HP Latex 1500

UV DAX boasts of its well-equipped state-of-the-art production facility, which keeps expanding from time-to-time with latest machines and technologies. “Recently we were in pursuit of a printer that could handle unconventional media such as textile, leatherite, canvas, etc. We stopped our search when we found the HP Latex 1500 from its distributor Insight Print Communications. Today this highly productive water-based printer helps us produce high-quality graphics for a host of valued customers,” mentions Balbir Choudhary of UV DAX.

“In fact, we expand our potential with HP Latex 1500 and we have accomplished a series of landmark projects for big corporate players,” says Balbir, adding that Airtel and LG are two major companies in their clientele who are satisfied with the quality of graphic prints churned on HP Latex 1500. Adoption of the HP latex printer has triggered UV DAX to explore new revenue streams with an extensive range of new application offerings.

Balbir adds that they specifically selected the HP Latex 1500 for unconventional range of applications on leatherite, textile, etc for some unique projects for their special customers. Airtel, LG, Dish TV… are some of the valued customers of UV DAX. “Using HP Latex 1500, we have recently completed a number of indoor and outdoor projects,” informs Balbir.

When it comes to HP Latex 1500, this 3.2 m printer is an affordable super-wide latex printer, which gives high-quality results and fast turnarounds. “For us, this HP latex printer helps us stay competitive. At low running cost, this printer provides us the quality of prints we expect,” comments Balbir.

Some Landmark projects of UV DAX
Some Landmark projects of UV DAX

Offering prints up to 1200 x 1200 dpi, HP Latex 1500 is adjustable to run at different speeds set for diverse media such as 16 sq m/hr on high saturation backlit (18-pass 6-colour 260 percent),

24 sq m/hr on textiles and canvas (12-pass 6-color 170 percent), 45 sq m/hr for indoor high quality print (6-pass 6-colour 100 percent/6-pass 6-colour 120 percent), 57 sq m/hr for outdoor prints (4-pass 6-colour 100 percent) and 74 sq m/hr for outdoor graphics (3-pass 6-color 90 percent).

Balbir conclusively appreciates HP Latex 1500 for its high productivity and reliable results. The printer is capable to confidently deliver quickly and to the high quality standards that PSPs have ever set. In recognition of its unique features and competencies, HP Latex 1500 Printer won a handful of awards which include the Wide-Format & Signage Readers’ Choice Top Products Award (2017) and SGIA Product of the Year (2016).